Friday, November 9, 2007

RIM Lawsuit is Silly


Most litigation in the U.S. business markets is crap. So put Research in Motion into the camp of crappers. RIM is suing to prevent LG from using the words "Black Label, Strawberry and Black Cherry" for its wireless phones, arguing that the "fruit" names are too similar to its own, and infringe on its trademarks.

I don't know. I just can't imagine anybody confusing a BlackBerry with any other device, no matter what the name.

LG isn't the only company to have faced a challenge from RIM over the BlackBerry name. Last December, RIM filed a suit in the same court against Samsung Electronics Co. Ltd. alleging that company's BlackJack wireless device was creating confusion between the two products. RIM and Samsung settled the suit.

The current dispute with LG appears to go back to March, 2006, when LG filed an application with the U.S. Patent and Trademark Office to use the Black Label brand.

Over the next 10 months, LG filed additional applications for the Chocolate Black Label Series, Black Jewel, Black Jewelry, Blackruby, Blackpearl, and Pearlring names, which were disputed by RIM, the complaint alleges.

Then in May, 2007, U.S. wireless carrier Verizon Wireless allegedly asked RIM for permission to use the names Black Cherry and Blueberry for the line of Chocolate wireless devices it carried from LG. RIM said no.

It's crap, really.

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