Tuesday, June 12, 2012

Video Charging is the Big Issue to be Solved

It is hard to escape the notion that video applications are the key issue for access providers, especially mobile access and service providers. As has been true on the global backbone networks for some time, video is the predominant traffic type.

And since video bandwidth is between one and two orders of magnitude more intense than any other application (voice, for example), the transition to a largely video-driven usage mode has serious implications for access providers.

You don't have to agree with any particular method for cost recovery to note that video really is the preeminent bandwidth problem, going forward. Up to this point, end users have paid the charges. But there are other obvious models. No subscriber to a video entertainment service pays for "bandwidth" in a direct sense.

Consumers pay for access to content, and the bandwidth costs are simply part of the overall cost of creating and delivering the experience. Someday, that principle might have wider application.

 

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