Cisco has undertaken a major new initiative in the unified communications space, introducing a new architecture for its former WebEx Connect service, making Cisco a provider of Web-based productivity applications including email, instant messaging, voice, calendaring and virtual whiteboards.
The offering is part of Cisco’s Software as a Service (SaaS) platform and is part of a vision Cisco now has for "everything as a service." Predictably, the initiative has pundits touting Cisco's new move to compete with the likes of Google and Microsoft in Web-based services and applications. The strategy has elements of that, to be sure. But that's almost a by-product of the larger move towards cloud computing services that use a browser front end as the portal to services and applications of all sorts that once were delivered using physical media and local storage.
Cisco says Verizon Communications is an initial partner, and that further deals are expected with European and Asia-based service providers as well. Cisco executives say business models might vary from carrier to carrier, but that subscription fees will drive the retail offerings and carriers will share in that revenue.
Though initially services are expected to be consumed by PC users, the service also will be made available to "most" mobile platforms by the first quarter of 2009, including support for Symbian, BlackBerry, and Windows Mobile
operating systems.
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