U.S. mobile service provider average revenue per user decreased by $0.45 over the last year, says analyst Chetan Sharma.
Average voice ARPU declined by $0.98 while the average data ARPU grew by $0.53.
Therein lies the problem: mobile service providers are growing data revenues, but losing voice revenue faster than they are able to replace the lost revenues.
That isn't to say they will not ultimately succeed in replacing the lion's share of lost voice revenue. But few executives likely believe the substitution will be one-for-one, or greater, at least in terms of broadband access replacing core voice revenues.
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Tuesday, March 2, 2010
Mobile ARPU Illustrates Service Provider Issues
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Gary Kim was cited as a global "Power Mobile Influencer" by Forbes, ranked second in the world for coverage of the mobile business, and as a "top 10" telecom analyst. He is a member of Mensa, the international organization for people with IQs in the top two percent.
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