Tuesday, September 6, 2011

Smart Phones Not Optional for Today's Workers


Some 91 percent of mobile workers report they checked their smart phones during their otherwise unoccupied moments of the day. The latest iPass survey found that some 38 percent of mobile workers use their mobile devices to check their email the first thing in the morning, before their commute, 25 percent worked during their commute, and 22 percent worked again on the way home, each and every day.

In fact, for many, work is a never-ending cycle. About 37 percent report they work each evening. Some 33 percent work again when they arrived home, 26 percent after dinner, and 19 percent said they work again after they put their children to bed at night.

About 49 percent said they would work in the middle of the night when they were unable to sleep, at least on an occasional basis. The largest percentage recorded was in the category “work before my commute to the office,” with 62 percent responding that they did so at least one to two  times per week.

Some 37 percent of survey respondents also report they worked during lunch every day, 66 percent at least once or twice per week. Not surprisingly, workers in North America were the most likely to work through their lunch hours.

Some 45 percent of mobile workers in North America connected to technology during lunch every day. This trend was slightly lower in other geographies. Just a third (33 percent) in Europe worked during lunch every day and 31 percent of those in Asia Pacific.

Mobile workers are not only shifting their work periods to different times of day, they are also working from a variety of different locations. The most common place outside the office is the homes, with 47 percent working from home daily and 99 percent at least occasionally.

But these mobile workers do get out from time to time. 88 percent worked from the road; 84 percent from a coffee shop, restaurant or bar; and 77 percent worked outside using a city-mesh Wi-Fi at least on an occasional basis.

Some 72 percent of the 3,100 respondents said that they used a mobile device on a daily basis within the office, as well.

Some 75 percent of respondents worked more hours because of the increased flexibility in when and where they could work. More than half (55 percent) were working at least 10 or more additional hours each week.

But some were working significantly longer. About 12 percent were working 20 or more additional hours each week as a result of the freedom to choose when and where to work.

In addition to working more hours, these mobile workers also felt more productive when their schedules were flexible. Some 54 percent said that their productivity was substantially improved and an additional 24 percent stated they were marginally more productive. Only three percent felt that the additional flexibility in work times and locations decreased their productivity.

Smart phones have reached close to 100 percent penetration among mobile workers. Across the generations, 96 percent of mobile workers under the age of 45 have a smartphone and 91 percent of those over the age of 55. Relatively new on the market, tablets continue to be the big story of 2011. Currently, 41 percent of mobile workers have a tablet and an additional 34 percent of mobile workers intend to purchase a tablet in the next six months. Taken together, we expect to see 75 percent of mobile workers with a tablet this fall.

Among tablet-owning mobile workers, iPads dominate with 72 percent of the current marketshare in this study. It looks like this will remain the case this year with 63 percent of mobile employees indicating that they plan to purchase or receive an iPad 2 in the next six months, bringing the potential future market share for iPads to 71 percent of tablet-carrying mobile workers.

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