Monday, September 17, 2012

By 2014, 10-15% of Social Media Reviews to Be Fake

Consumer use of social media ratings and reviews will see enterprise spending on paid social media ratings and reviews increase, making up 10 to 15 percent of all reviews by 2014, according to Gartner. In other words, brands will create "fake" positive reviews. Lawsuits will follow.


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When Was the Last Time 40% of all Humans Shared Something, Together?

I miss these sorts of huge global events where 40 percent of living humans share a chance to build something for others.