97% of Business Communications Now is Email

As much as 97 percent of all business communications now occurs using email, says Bakbone. And though some executives would not place much credence on the financial impact of email outages, which some estimate can cost a 500-person enterprise about $1.5 million in lost productivity, the cost of paying employees who cannot use basic business communications such as email has been calculated by multiplying the total hours of downtime per year by $18,000 per hour.

For an enterprise of any size, that cost can range from “up to $100,000” to “up to $500,000,” Bakbone says. Then there is the cost of information technology resources that must be consumed to get email systems back in operation.

Whether one considers such soft costs significant or not, the typical email outage lasts 69 minutes, and annual email outages can total 32.1 hours a year, Bakbone says.

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