Saturday, July 30, 2011

Mobile Has To Re-Think The "Ad"

Necessity is the mother of invention, and that is likely to be true for mobile advertising as well. Because of constraints on-screen size, display ads will not be the preferred or logical format, many would argue. That might explain why there is so much activity around e-commerce, coupons, promotional messages and other "non-traditional" marketing and advertising formats being tried in the mobile business.

1 comment:

android developer said...

hared here and it's great for me to found this site because i got some useful points from this post, now i am going to bookmark this site. And looking forward to your upcoming article.

Will Robotaxi Business Models Beat Rideshare Models? The "Butterfly Effect" Might Matter

On the surface, given the role that worker compensation plays for just about any business, it might seem obvious that a robotaxi business wo...