An analysis of the front pages of the Web’s 10,000 largest sites shows a 33 percent spike in placement of the new Google +1 button in just the last few weeks, says BrightEdge. The report shows that Facebook still enjoys a two-to-one lead in plug-in placement on these large sites over competing social networks. Nevertheless, the majority of brands today are still missing out on the massive traffic and engagement driver Facebook has become, as links to Facebook pages still appear on the front page of less than half of the web’s largest websites.
BrightEdge's new "SocialShare Site Analysis" found overall that Facebook is still the preferred social media platform for larger companies, with more than 47 percent of sites linking to the network.
BrightEdge's new "SocialShare Site Analysis" found overall that Facebook is still the preferred social media platform for larger companies, with more than 47 percent of sites linking to the network.
Following just behind Facebook however, is integration of Twitter into site homepages, which was seen in 42 percent of sites measured. Overall the analysis points to a still much untapped opportunity for social platforms even on sites operated by some of the most sophisticated marketers and executives in the world.
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