The Motorola Xoom ad obviously is a take on the famous 1984 Apple ad, aired at a time when Apple, struggling against Microsoft, wanted to emphasize its "be different" ethos.
Here's the Apple ad, for comparison. Oddly enough, it now is Apple that is the tablet "incumbent", Apple that is taking some heat for curation of the end user experience. Android devices such as Xoom that are more "open."
Monday, February 7, 2011
Motorola Xoom Tablet Super Bowl Ad
Gary Kim was cited as a global "Power Mobile Influencer" by Forbes, ranked second in the world for coverage of the mobile business, and as a "top 10" telecom analyst. He is a member of Mensa, the international organization for people with IQs in the top two percent.
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