Tuesday, February 20, 2024

Will Walmart Make More Profit from Advertising, E-Commerce than Brick-and-Mortar Store Sales?

The announced acquisition of TV manufacturer Vizio by Walmart will marry Walmart's streaming content with a key appliance supplier, boosting opportunities to create advertising revenue. 


And some believe Walmart will eventually make more profit from its advertising, streaming and online platform than from sales of goods at its retail stores.


By some estimates, Amazon controlled 75 percent of the $45.15 billion U.S. retail media ad market in 2023. Of course, the total U.S. digital ad market is larger. 


U.S. Digital Advertising Estimates, in Billion USD


2017

2018

2019

2020

2021

2022

2023

2024

2025

2026

2027

2028

Statista

90.08

114.70

139.00

168.70

224.20

243.90

271.20

298.40

325.00

350.90

376.50

402.00

Cowen and Company





183.40

221.00







GroupM

73.39

90.99

107.10

121.90

157.70

189.10

205.70

229.80

243.30

266.30



Magna




136.00

179.00








PricewaterhouseCoopers (PwC)

88.30

107.50

124.60

139.80

189.30








Winterberry Group


127.70

152.90

176.70

240.40









Other estimates of retailer advertising suggest a smaller market. The IAB, for example, estimates current retailer revenues at lower levels. But most estimates suggest Walmart shows the fastest growth in the category.


In 2023, for example, Walmart digital ad revenues grew 42 percent. Amazon almost certainly posted the greatest amount of net new ad revenues in 2023 at $5.5 billion.


Year

Estimated Annual U.S. Retailer Advertising Revenue (USD Billion)

Growth Rate (%)

2023

10.0

N/A

2024

11.5

15%

2025

13.3

15.6%

2026

15.4

16%

2027

17.8

15.6%

2028

20.4

14.6%

2029

23.3

14.2%

2030

26.5

13.8%


But retail leads digital advertising, accounting for perhaps 28 percent of all such advertising in 2023, followed by consumer packaged goods at about 15 percent of total and financial services at about 11 percent of total.  


Monday, February 19, 2024

Why the Interest in AI Chip Fabs by OpenAI, SoftBank, Others?

SoftBank, Sam Altman and Nvidia are among those now seeking to enter new parts of the semiconductor fabrication market. Both SoftBank and OpenAI are seeking to create new artificial intelligence production facilities, while Nvidia, facing new competition from its own customers, wants to branch out into custom chip production and even “GPU as a service” roles within the computing ecosystem.


Perhaps the size of the future market indicates why much of that activity is happening. 


Research Firm

Current Market Value (2023)

CAGR (2023-2032)

Estimated Market Value (2032)

Allied Market Research

$15 billion

38.4%

$384 billion

Precedence Research**

$454.12 billion

19%

$2,575.16 billion

Grand View Research

N/A

38.1%

$1.81 trillion

MarketsandMarkets

N/A

42.5%

$829.4 billion

Mordor Intelligence

N/A

36.4% (to 2027)

$128 billion

** Precedence Research estimates for AI chips in 2023 is a bit less than $22 billion. The figure shown in the chart above obviously includes semiconductors of all types. The AI chip growth rate is estimated by Precedence as just a bit under 30 percent annually.  


Profit margins can vary, however. 


Company

Revenue (USD Billion)

Net Income (USD Billion)

Profit Margin (%)

TSMC

56.8

23.3

41.0%

Samsung Electronics

208.9

39.4

18.9%

Intel

70.8

8.0

11.3%

Micron Technology

29.1

8.2

28.2%

NVIDIA

29.0

12.7

43.8%

AMD

16.4

3.2

19.5%

Qualcomm

37.5

7.1

18.9%

Still, there might be considerations beyond revenue and profit potential. 


The increasing adoption of artificial intelligence is driving the demand for specialized AI chips designed for efficient processing of complex algorithms. And customers already have faced shortages of key products such as graphics processing units. 


Existing chip manufacturers might not be able to fully meet this demand due to their broader product portfolios and priorities.


Owning and operating chip fabrication facilities could give companies like OpenAI greater control over the hardware foundation of its AI development, allowing it to optimize chip design for its specific AI models and algorithms or reduce reliance on external chip suppliers and their pricing models.


Strategic value might also be seen. For companies like SoftBank, investing in AI chip fabrication could be part of a broader strategy to build a comprehensive AI ecosystem. 


For an AI chip leader such as Nvidia, moving into adjacent areas, such as custom chip fabrication or “GPU as a service” represents a diversification move as others start to build their own internal GPU and other capabilities.


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