Which Devices Will Drive Mobile Web?

Given a choice between believing what people say they will do and evidence of what they have done, I've always found it is more helpful to believe what they have done is a better predictor of what they will do in the future.

So consider a bit of survey data which seems to have the ring of authenticity and some purchase behavior that might bear on the development of mobile Web devices.

The clear winner in an In-Stat survey of U.S. consumers about preferred mobile Web devices is the smart phone, the research firm says. Nearly half of the respondents said they preferred the smart phone as a mobile Internet device.

Fewer than 10 percent indicated a preference for the capabilities of mobile Internet devices, such as an ultra-mobile PC or a mobile Internet device. In some ways that simply makes sense. The mobile device most people carry is a mobile phone. Given the ability to add Web access from that device, one would expect most people to say that is the preferred, "use every day and everywhere" device.

The issue is that consumers rarely if ever provide decent input on applications or devices they have not seen or used. Survey responses would seem to carry an awful lot of that sort of data.

About one quarter of users like the idea of the ultra-mobile PC as long as it does not involve sacrificing the capabilities of a full-function laptop. But few users have them, at least so far.

Those showing an interest in MIDs were unclear about how they would use these devices or where to buy them. Again, there is a lack of awareness and experience with such devices, which make the feedback less useful.

The main objection for non-users of mobile data technology in general, and smart phones in particular, is that users are skeptical of the benefits of mobile data and view it as a “luxury.”

On the other hand, there is data gathered from Finland mobile operators suggesting very strongly that it is in fact PCs that drive most of the mobile data traffic.

It might be that today's mobile Web users primarily are users with characteristics different from the ultimate base of mobile Web users. That might be the case for 3G data card users and iPhone users, for example.

The point simply is that we won't know what users actually will do until they have ample chance to see and use mobile devices capable of using the Web. There is ample evidence that iPhone users have mobile Web usage profiles astoundingly different from users of other Internet-capable mobile devices.

Enterprise VoIP Winners

Pike and Fischer analysts predict that AT&T, Verizon and Qwest will capture the biggest share of large enterprises as VoIP customers, but will face competition in the SMB space from a variety of new entrants.

The big issue is whether the former RBOCs also will have the same success in the consumer market, despite early dominance by cable operators.

This analyst thinks they will.

Microsoft Expects 50% Mobile Software Growth

Microsoft Corp. expects global unit sales of its Windows Mobile software for mobile phones to grow at least 50 percent per year in fiscal years 2008 and 2009, driven by smart phone demand.

"Fifty percent growth is the minimum," Eddie Wu, Microsoft managing director, told Reuters.

He said Microsoft expects to sell 20 million units in its 2007 to 2008 fiscal year ending in June 2008, and expects to grow at least 50 percent annually over the next two years.

Web 2.0: Features, Not Business Models?

Lots of valuable features do not provide a foundation for fleshed-out business model, many Web 2.0 entrpreneurs seem to be finding.

The shortage of revenue among social networks, blogs and other “social media” sites that put user-generated content and communications at their core has persisted despite more than four years of experimentation aimed at turning such sites into money-makers, the Financial Times reports.

“There is going to be a shake-out here in the next year or two” as many Web 2.0 companies disappear, says Roger Lee, a partner at Battery Ventures. That's just part of the innovation process, as you know if you were part of the Web 1.0 boom of the late-1990s.

But features often are an important and long-lasting effect, even when completely new business models are not built. Email arguably hasn't created a stand-alone business model, for the most part, yet it has radically changed user behavior and expectations.

Social networking appears to be one of the lasting fruits of the current Web 2.0 wave, no matter what happens with most of the companies attempting to make a business out of it.

U.K. Rural PC Penetration Tops Urban

It appears that U.K. PC use in rural areas, use of Internet access and broadband access rates are higher in rural areas than in urban areas, U.K. regulator Ofcom reports.

Some will note that unbundling of access loops is at 100 percent in the U.K. market. What that effectively means is that every potential customer has access to broadband, eliminating uptake differentials limited by physical unavailability.

Get 'Em in the Gate, They'll Spend in the Park

Six Flags says spending by customers inside its theme parks increased 13 percent over prior quarters, in the fourth quarter of 2007, the first quarter of 2008 and the first two months of the second quarter.

With just about everybody now skittish about the impact of economic sluggishness on consumer spending, that's not only reassuring for Six Flags, but a metaphor for what service providers might consider as well.

"Getting people inside the park" in that case means creating and sustaining a relationship, with virtually any single service. Once that is done, there is an opportunity to sell other things. In Six Flags' case that is food, beverages and souvenirs.

For service providers, it is an array of other services, applications or usage upon which partner revenue streams can be created. An entirely new "targeted" advertising business might be created on the back of widespread "video on demand" or "content on demand" offerings, for example.

It isn't yet clear how current charging mechanisms might change, and there is lots of standardization work to be done so potential advertisers can buy what they want conveniently. Not to mention the "danger" that Google and other application providers get there first.

Still, the analogy, though imperfect, is instructive.

42 Mbps iPhone?

An unnamed Telstra executive tells Australia-based ChannelNews that the Telstra version of the Apple iPhone will run at download speeds as high as 42 Mbps.

"We know what is coming we have seen the new device and it will be available on our network as soon as it is launched in the USA," the executive is reported as promising. "By Christmas this phone will be capable of 42 Mbps which will make it faster than a lot of broadband offerings and the fastest iPhone on any network in the world."

Whether fully correct in all details or not is less important than the ultimate reality of the claim. Wireless providers indeed are readying networks that will run that fast, and faster in the future.

Mobile devices capable of communicating that fast might not be as disruptive as mobile voice threatens tethered voice in some markets.

The larger issue is that once mobile broadband connections run that fast, and ultimately faster, some percentage of single-household users might well find mobile broadband a suitable replacement for fixed connections.

My gut level expectation, though, would be that most mobile broadband connections will supplement rather than supplant fixed broadband. There simply are too many other interesting reasons to maintain a fixed broadband connection.

Mobile voice does not suffer from form factor issues that make it a convenient replacement for tethered voice, for example.

Mobile broadband might cannibalize fixed broadband in some cases, but logically as a substitute for PC connections.

An iPhone operating that fast will enable sessions that largely are supplemental to fixed broadband.