We will have to wait a while for 2009 figures to be compiled, but history suggests that, when the figures are available, U.S. consumer spending on communications will come in about where it always does, at about 2.3 percent of disposable income.
The reason is that, year in and year out, during booms or recessions, that is what U.S. consumers have spent on communications. The composition of spending changes: more for mobile, more for broadband, less for other services. But as a percentage of disposable income, behavior is remarkably consistent.
Showing posts with label communications spending. Show all posts
Showing posts with label communications spending. Show all posts
Thursday, December 10, 2009
Did U.S. Consumer Communications Spending Hold Up in 2009?
Labels:
communications spending,
consumer behavior

Wednesday, June 13, 2007
Healthy SME Communications Spending Forecast

(By the way, you can just click on any image in any post on this site and the larger version of the graphic will appear...just in case you are reaching for your magnifying glass to read the numbers!)
Labels:
communications spending,
Compass Intelligence,
SME

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