Thursday, December 10, 2009

Did U.S. Consumer Communications Spending Hold Up in 2009?


We will have to wait a while for 2009 figures to be compiled, but history suggests that, when the figures are available, U.S. consumer spending on communications will come in about where it always does, at about 2.3 percent of disposable income.

The reason is that, year in and year out, during booms or recessions, that is what U.S. consumers have spent on communications. The composition of spending changes: more for mobile, more for broadband, less for other services. But as a percentage of disposable income, behavior is remarkably consistent.

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