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Saturday, January 4, 2025

Meta Pulls Back AI User Move

Controversy over Facebook’s use of artificial-intelligence-created “user” accounts is not unusual in a business that often has to try innovations, some of which are embraced, some of which are rejected by people. Meta and Instagram had proposed allowing users to create AI user accounts that many say are just bots.


Even under the best of circumstances, up to 70 percent of innovations will fail, whether that is digital transformation projects, information technology projects or change programs in general. 


The same general rule holds for venture capital investments as well. 


Two points to note here are that Meta did react quickly to a policy that was highly unpopular, and also that failures on the way to maximizing the use of AI are inevitable. 


Feature/Innovation

Description

User Opposition

Outcome

Beacon Advertising System (2007)

Tracked users' online purchases and shared them as ads.

Privacy concerns; users felt uninformed and exposed.

Apologized; shut down in 2009 after lawsuits and backlash.

Real Names Policy (2014–2015)

Required users to use legal names on the platform.

Criticized by activists and marginalized groups for safety concerns.

Policy softened, allowing alternative verification methods.

Automatic Facial Recognition (2017–2021)

Auto-tagged people in photos using facial recognition technology.

Privacy concerns and fears of biometric data misuse.

Disabled feature in 2021 and deleted facial recognition templates.

Instagram for Kids (2021)

Aimed to create a version of Instagram for children under 13.

Concerns about mental health, safety, and exploitation.

Paused development following criticism from parents and lawmakers.

News Feed Redesigns

Periodic changes to Facebook’s feed algorithm and layout.

Complaints about irrelevant content and lack of chronological order.

Adjustments made to balance user satisfaction and business goals.

Libra/Meta Diem Cryptocurrency (2019–2022)

Proposed cryptocurrency for global payments.

Regulatory opposition over financial stability and privacy concerns.

Project abandoned in 2022; assets sold.

WhatsApp Privacy Policy Update (2021)

Suggested increased data sharing with Meta.

Perceived compromise of encryption and independence; user migration to competitors.

Delayed implementation; clarified policy and encryption commitments.

Facebook Home and Phone (2013)

Custom Android skin integrating Facebook at the center of the smartphone.

Users found the interface intrusive and not broadly useful.

Discontinued after poor adoption.


We might note that Alphabet and Google have had similar issues when innovating. The process is messy, often unsuccessful and requires agility, including willingness to back away when an innovation generates opposition from users. 


Feature/Innovation

Description

User Opposition

Outcome

Google Buzz (2010–2011)

A social networking tool integrated into Gmail, automatically connecting users.

Privacy concerns over automatic contact sharing without consent.

Discontinued in 2011 after legal settlements and backlash.

Google Glass (2013–2015)

Augmented reality smart glasses targeting early adopters and developers.

Privacy concerns, social stigma ("Glassholes"), and high price point.

Halted consumer version in 2015; pivoted to enterprise applications.

Google Wave (2009–2010)

A real-time collaboration and communication platform.

Confusing interface and unclear use case for mainstream users.

Shut down in 2010 after poor adoption.

Project Ara (2013–2016)

Modular smartphone allowing users to swap out components like a camera or battery.

Cost concerns, technical challenges, and lukewarm market interest.

Canceled in 2016 despite initial excitement.

Google+ (2011–2019)

Social network launched to compete with Facebook.

Low user engagement; criticized for forced integration with other Google services like YouTube.

Shut down in 2019 due to data breaches and low adoption.

YouTube Real Name Policy (2013)

Encouraged users to use their Google+ profile (real name) on YouTube comments.

Resistance from YouTube creators and users valuing anonymity.

Policy abandoned; reverted to original comment system.

Google Nexus Q (2012)

Media streaming device with social sharing features.

Criticized for high price, limited functionality, and reliance on Android devices.

Withdrawn shortly after launch; never returned to market.

Google Allo (2016–2019)

Messaging app with smart assistant integration.

Privacy concerns over lack of end-to-end encryption by default and confusion over app purpose.

Shut down in 2019 in favor of Google Messages (RCS-based).

Stadia (2019–2023)

Cloud gaming platform enabling play without a console or PC.

Criticized for lack of exclusive titles, connectivity issues, and unclear business model.

Discontinued in 2023 due to limited market traction.

Sidewalk Labs Toronto Project (2017–2020)

Smart city initiative to develop a tech-driven urban space in Toronto.

Privacy concerns, data governance issues, and opposition from residents and activists.

Abandoned in 2020 amid public resistance and regulatory challenges.

FLoC (Federated Learning of Cohorts) (2021–2022)

Ad tracking system designed to replace third-party cookies.

Privacy concerns from users, advocacy groups, and some web browser developers.

Replaced by the Topics API after significant criticism

Sunday, December 1, 2024

AI Infra Investment is a Cross Between Venture Capital and Traditional Physical Infrastructure

By some estimates generative artificial intelligence infrastructure investments are 10 times the revenue currently generated by those investments.


Perhaps the good news is that costs of deriving inferences (using generative AI) appear to  be dropping sharply, and value could be surfacing.


Generative artificial intelligence reduces document parsing times for Flexport, a logistics company that has to process shipping contracts and bills of lading, reducing the time spent by as much as 80 percent, according to the firm’s engineering director. That matters as end user firms will have to justify their spending on GenAI. 


As expensive as generative artificial intelligence models have been to create, train and use to derive inferences, costs are coming down, as one would expect for any digital technology. Inference costs, for example, have dropped dramatically over the last year, according to the State of AI Report 2024.  


source: State of AI 2024 


source: State of AI 2024 


Up to this point, it has generally also been true that model accuracy also has been directly related to model size, while model size is directly related to infrastructure (compute capability) cost. 


But developers seem to be discovering that output can be achieved using smaller models, which should, in turn, reduce the cost of creating models. 


Study/Report

Date

Publisher

Key Conclusion

Mistral 7B release

2023

Mistral AI

Mistral 7B outperforms Llama 2 13B on most benchmarks despite being almost half the size, demonstrating the effectiveness of smaller, more efficient models1.

Phi-2 release

2023

Microsoft

The 2.7B parameter Phi-2 model matches or outperforms larger models like GPT-3.5 on various benchmarks, showcasing the potential of smaller, well-trained models2.

TinyLlama release

2024

TinyLlama Team

TinyLlama, a 1.1B parameter model, achieves performance comparable to Llama 2 7B on certain tasks, highlighting the efficiency of compact models3.

Gemma release

2024

Google

Gemma 2B and 7B models demonstrate strong performance relative to their size, competing with larger open-source models in various benchmarks4.

RMKV-x060 release

2024

RMKV Team

The model, with only 1.6B parameters, shows competitive performance against much larger models, emphasizing the potential of efficient architectures5.


Smaller models also mean it is possible to run GenAI on edge devices, rather than having to process data remotely, which opens up new possibilities for use cases, including voice interaction; language translation; image recognition; device anomaly detection; transportation and security, for example. 


Any use case requiring low latency, low energy consumption, lower processing cost or higher security might benefit from on-board edge processing. 


Training costs also have been declining since 2020. 

 

Study/Report Name

Date

Publishing Venue

Key Conclusion

GPT-4o mini release

2024

OpenAI

GPT-4o mini offers a 60% cost reduction compared to ChatGPT 3.5 Turbo, making generative AI more affordable for developers.

Llama 3.1 release

2024

Meta

Llama 3.1 provides open-source language models rivaling proprietary ones, offering a cost-effective alternative for businesses.

Mistral Large 2 release

2024

Mistral AI

Mistral Large 2 offers a more powerful open-source model, providing another cost-effective option for generative AI implementation.

AI Cost Savings Report

2024

Virtasant

While current operational costs for generative AI are high, true cost savings are expected to emerge as companies optimize usage and technology improves.

Generative AI 2023 Report

2023

AI Accelerator Institute

Although cost savings weren't a primary driver of generative AI adoption (only 1.2% of respondents), efficiency gains (26.7%) suggest potential for indirect cost reductions.


And it might be fair to note that much of the AI infra investment is heavy because it requires expensive servers and other physical assets. It's more akin--on one hand--to building roads, dams, bridges and airports than writing code to create software applications. The payback periods therefore will be longer. 

On the other hand, AI infra investments also are akin to venture capital: high stakes investments in uncertain ventures. 

The concern some seem to have is that there will not be a payback at all, or a near-term payback. Such questions cannot be definitively answered at the moment. 

What does seem more likely is that, eventually, at least a few big winners will be produced. So many of the investments might mimic venture capital returns overall: a few big winners; some breakeven bets and some that actually lose money. 

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