ESPN to Limit Social Networking

New technologies, especially those that arrive in the enterprise space from the consumer space, eventually reach some point where corporate managers feel the need to establish policies that serve enterprise business requirements.

In the latest example, ESPN has issued 12 guidelines to its employees about social networking.

The guidelines say that on-air talent, reporters and writers are prohibited from having sports-related blogs or Web sites and that they will need a supervisor’s approval to discuss sports on any social networking sites.

They will also be restricted from discussing internal policies or detailing how stories are “reported, written, edited or produced.”

“The first and only priority is to serve ESPN-sanctioned efforts, including sports news, information and content,” the new rules say.

Violating the new guidelines could lead to suspension or dismissal.

Similar struggles occurred when mobiles started appearing in the workplace, when email started being used and when Web access moved into the workplace as well. In many cases, employees tried blanket prohibitions, before gradually figuring out how to protect business information and interests while still allowing employees to use the new tools.

The same will happen with social networking tools.

http://www.nytimes.com/2009/08/05/sports/05espn.html?_r=4&ref=sports

So far, Mobile, Broadband Revenues Compensate for U.K. Fixed Voice Losses

In 2008, 49.6 percent of U.K. retail revenues were earned providing mobile and data services, while 33.8 percent of revenues were earned from fixed and mobile data services, says Ofcom, the U.K. communications regulator.

The long term challenge is that even a majority of current mobile voice revenues are likely to shrink as mobile VoIP services become more widespread.

That doesn't necessarily mean voice usage has been falling. Instead, we essentially have productivity effects, as the per-unit cost of using voice has fallen as volumes have grown. That doesn't necessarily mean voice revenues will disappear, but that voice will be a smaller percentage of total revenues on both the fixed and wireless networks.

And though mobility has been the revenue source primarily responsible for telecom providers managing the transition away from classic fixed voice, that will not always be the case. Mobile voice revenue growth has slowed significantly as penetration has saturated and prices have fallen.

Mobile voice revenue growth was just 1.6 percent in 2008, compared to an average of 7.7 percent annual growth over the previous five years, Ofcom says.

As voice services generate nearly three quarters of total mobile revenue, there was a similar

slowing in the growth of total mobile service revenues, to 2.2 percent in 2008, compared to the

annual average of 9.6 percent growth over the previous five years and 15.5 percent over the previous ten years.

Fixed voice revenues have been in decline since 2000 when they reached £12.3 billion, and had

fallen by 26.9 percent in nominal terms from this peak to £9.0 billion by 2008. Growth in mobile voice revenues, which more than tripled from £3.6 billion to £11.5 billion between 1998 and 2008, ensured continued growth in total voice telephony revenues until 2008, when they declined for the first time.

All of that is important for one salient reason. Some have argued that telecom providers would collapse as their core businesses were undermined by new IP-based alternatives. And while the danger remains, so far service providers have proven adept at creating new replacement services and applications at nearly the pace the legacy revenues are falling.

The possibility of disruption exists, of course. But at least so far, telecom providers have proven themselves rather more adept at structural change than many had expected. IP is disruptive to many industries. Whether it is fatal remains to be seen.

Mobility, Broadband Drive U.K. Service Provider Revenue Growth

In 2008, 49.6 percent of U.K. retail revenues were earned providing mobile and data services, while 33.8 percent of revenues were earned from fixed and mobile data services, says Ofcom, the U.K. communications regulator.

The long term challenge is that even a majority of current mobile voice revenues are likely to shrink as mobile VoIP services become more widespread.

That doesn't necessarily mean voice usage has been falling. Instead, we essentially have productivity effects, as the per-unit cost of using voice has fallen as volumes have grown. That doesn't necessarily mean voice revenues will disappear, but that voice will be a smaller percentage of total revenues on both the fixed and wireless networks.

And though mobility has been the revenue source primarily responsible for telecom providers managing the transition away from classic fixed voice, that will not always be the case. Mobile voice revenue growth has slowed significantly as penetration has saturated and prices have fallen.

Mobile voice revenue growth was just 1.6 percent in 2008, compared to an average of 7.7 percent annual growth over the previous five years, Ofcom says.

As voice services generate nearly three-quarters of total mobile revenue, there was a similar

slowing in the growth of total mobile service revenues, to 2.2 percent in 2008, compared to the

annual average of 9.6 percent growth over the previous five years and 15.5 percent over the previous ten years.

Fixed voice revenues have been in decline since 2000 when they reached £12.3 billion, and had

fallen by 26.9 percent in nominal terms from this peak to £9.0 billion by 2008. Growth in mobile voice revenues, which more than tripled from £3.6 billion to £11.5 billion between 1998 and 2008, ensured continued growth in total voice telephony revenues until 2008, when they declined for the first time.

All of that is important for one salient reason. Some have argued that telecom providers would collapse as their core businesses were undermined by new IP-based alternatives. And while the danger remains, so far service providers have proven adept at creating new replacement services and applications at nearly the pace the legacy revenues are falling.

The possibility of disruption exists, of course. But at least so far, telecom providers have proven themselves rather more adept at structural change than many had expected. IP is disruptive to many industries. Whether it is fatal remains to be seen.

Is Apple's Business Model About to Change?

Though it remains for the moment an unanswerable question, it is probably not too early to ask whether Apple's business model might change in the future, and at what pace.

Until recently, virtually all of Apple's profits were built on hardware sales. Everything else, system software or iTunes music revenue only mattered as a way to drive hardware sales.

The iPhone and iTunes are the best examples of how and where the change might come.

Apple might make $200 to $300 or so selling an iPhone, but $600 to $850 is more like the additional service revenue Apple receives from an AT&T iPhone sale, the difference being the value of the recurring service revenue Apple gets from AT&T, some analysts say.

For the 2009 quarter ending in June, Apple sold 5.2 million iPhones for a recorded revenue of $1.7 billion, or about $324 per iPhone.But iPhone-related service revenue was about$4.4 billion, compared to $3.3 billion in Mac sales. So at least for the moment, iPhone service revenues are a bigger revenue contributor than the Mac PC product line.

One wonders what will happen if Apple gets into the e-book reader business. What percentage of revenue might be earned from selling readers, or iPhones, compared to the recurring content business?

Apple could become a distributor and micro-payment agent for goods and services. All of this remains speculative, of course. It is not clear Apple always will be able to claim some portion of service provider revenues. But other content or application-related revenue streams might emerge to replace those recurring service revenues.

Big Changes In Mobile Business Last 2 to 3 Months

Piper Jaffray analyst Christopher Larsen has cut his rating on Sprint Nextel, arguing that industry dynamics have shifted significantly over the lat two to three months.

The trends of most importance are the higher subsidies service providers are providing on handsets as well as lower prices for attractive pre-paid offers that are likely to put pressure on postpaid pricing, especially as more data intensive handsets become available at lower price points.

The other trend of note is that although the prepaid business has traditionally been viewed as a segment comprised of lower-income or credit-challenged customers, that is likely to change. Already we see more smart phones available for use on prepaid plans, a departure from past practices.

To be sure, mobile service providers will continue to use handsets as a differentiator, but wider availability of capable handsets used with pre-paid plans seems inevitable. At the same time, $45 and $50 prepaid plans that also feature unlimited usage are going to destabilize postpaid pricing.

Facebook Can Get You Fired

About eight percent of corporate executives surveyed by Proofpoint say they have terminated

employees for disclosing confidential, protected or simply embarassing information put up on socialnetworking sites such as Facebook or LinkedIn, up from four percent who reported doing so in 2008.

About 17 percent of respondents said they had incidents of that nature this year, compared to 12 percent in 2008.

But email still seems to be a more-common reason for terminations of this sort. About 43 percent of respondents reported they had investigated an email-based leak of confidential or proprietary information in the past 12 months.

Nearly a third of them, 31 percent, terminated an employee for violating email policies in the same period, up from 26 percent in 2008.

About 18 percent of respondents say they had investigated a data loss event from a blog or message board in the past 12 months. About 17 percent disciplined an employee for violating blog or message board policies, while nearly nine percent reported terminating an employee for such a violation, up from a disciplinary rate of 11 percent in 2008 and a termination rate of six percent in 2008.

More respondents also reported investigating video-related exposure events. This year, about 18 percent have had to do so, up from 12 percent in 2008.

About 15 percent of respondents have disciplined an employee for violating multimedia sharing or posting policies in the past 12 months, while eight percent reported terminating an employee for such a violation.

Even short message services like texts and Twitter pose a risk. About 13 percent of respondents

investigated an exposure event involving mobile or Web-based short message services in the past 12 months.

About 38 percent of respondents say they now read or analyze outbound email before it is sent.

As more U.S. companies reported their business was affected by the exposure of sensitive or

embarrassing information (34 percent, up from 23 percent in 2008), an increasing number say they employ staff to read or otherwise analyze the contents of outbound email (38 percent, up from 29 percent in 2008).

In addition, companies are regularly ordered to produce employee email as part of legal actions,

exposing its contents to outside scrutiny. Nearly a quarter (24 percent) of large US companies report that employee email was subpoenaed in the past 12 months.

Malaysia Open Access Network Challenges Business Model

Service providers, end users and policy advocates will be keeping close watch on Malaysia's open access fiber network Jalenasn which will begin building as early as October, says Comms Day International.

Based on an open access model, Jalenas will only own and control the fiber infrastructure, leasing access instead to broadband service, applications and content providers who in turn will offer end user services.

The model probably is not directly applicable to U.S. markets, in part because measurable government support is required, in part because of massive service provider opposition.

But the plan will provide new real-world data about the economics of such methods, which require extreme operational efficiency by the infrastructure provider.

A similar wholesale access approach is being undertaken in nearby Singapore, and both Australia and New Zealand are weighing somewhat similar approaches as well.

The Jalenas network is owned by Pahang state-backed High Speed Broadband Technology.   
 
Ericsson will manage the project for at least the first five years, in yet another new twist. The Malaysian access network will be owned by one entity, managed by another, while retail services will be provided by other third parties.