Consumers Like Video Content from New Sources but Few Are Ready to “Cut the Pay-TV Cord,” According to Survey | Press Release | ABI Research

A recent ABI Research consumer survey of 1005 consumers revealed that about 32 percent of those surveyed are interested in watching Internet video on their TV, nearly double the number who expressed the same interest in a similar 2008 survey.

In 2008 only 13 percent said they would consider cancelling their pay-TV services and receiving video content just from the Internet, rentals or off-air broadcast television.

According to ABI Research practice director Jason Blackwell, “The alternatives to pay-TV — online services from Netflix, Hulu and the like — are decentralized and can be complicated to negotiate.”

Of course, the question might not suggest as much current interest as might seem to be the case. If you ask people whether they'd like something, in the abstract, without including price and content availability, they might say "yes" because there is no cost to the answer.

If you ask whether a user would spend $200, be able to access YouTube video, movie trailers and some content, you'd get fewer people reaching for their wallets. If you then asked whether access to popular content, time shifted a bit, would be available for additional payments ranging from about a dollar to $3, you'd get fewer hands reaching for wallets.

The survey results are not surprising. They just don't predict actual behavior very well.

Consumers Like Video Content from New Sources but Few Are Ready to “Cut the Pay-TV Cord,” According to Survey

Android a serious threat to iPhone and RIM, study suggests

Sometimes a story has to be retold only to emphasize and confirm what you already know, pointing out that something still is a trend. This is one of those types of stories.

http://latestgeeknews.blogspot.com/2010/10/android-serious-threat-to-iphone-and.html?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+LatestGeekStuff+%28Latest+Geek+Stuff%29

Equinix Revises 3Q, Full-Year Guidance 2.2%

Equinix expects 2010 third quarter and full year revenues will be below the company’s previous outlook, and it expects 2010 third quarter and full year adjusted EBITDA will be above the Company’s previous outlook, both provided on July 28, 2010.

Equinix now expects third quarter revenues to be in the range of $328.0 to $330.0 million, the midpoint of which is 2.2 percent lower than the midpoint of its previous outlook, and total revenues for the full year to be approximately $1,215.0 million, which is 1.2 percent lower than the midpoint of its previous outlook.

This updated guidance is due to underestimated churn assumptions in Equinix’s forecast models in North America, greater than expected discounting to secure longer term contract renewals and lower than expected revenues attributable to the Switch and Data business acquired in April 2010.

http://www.equinix.com/news/press/na/2010/Equinix-Revises-2010-Third-Quarter-and-Fiscal-Year-Guidance/

Internet Traffic up 62% in 2010

Global Internet traffic has grown 62 percent in 2010, after logging 74 percent growth in 2009.

The growth in traffic is coming from non-mature markets likes Eastern Europe and India, where traffic growth between mid-2009 and mid-2010 was in excess of 100 percent, says Telegeography notes.

In the Middle East, traffic rose just under 100 percent. Traffic in mature markets also is growing rapidly. Western European international Internet traffic increased 66 percent, and the U.S. and Canadian international Internet traffic climbed 54 percent.

In some ways, the growth rates are not news. What would be news is if the amount of traffic demand did not grow about 60 percent.

Opera launches Open Mobile Ad Exchange

It has to tell you something about the browser business,at least the mobile segment, when this happens.

http://www.opera.com/press/releases/2010/10/05/

comScore Introduces Mobile-Optimized Tagging for Publishers

http://blog.comscore.com/2010/10/comscore_mobile_optimized_tagging.html

Smartphones Generate Majority of Mobile Browser, App Use

Which somehow comes as no surprise...

http://www.marketingcharts.com/direct/smartphones-generate-majority-of-mobile-browser-app-use-14439/?utm_campaign=rssfeed&utm_source=twitterfeed&utm_medium=twitter