Thursday, September 29, 2011

Mobile Broadband Tops Fixed for First Time in Australia

Diagram: HIGHLIGHTS
Mobile wireless internet (excluding mobile handset) connections (44 percent) now exceed Digital Subscriber Line (DSL) connections (41 percent) in Australia.

Mobile wireless (excluding mobile handset connections) was the fastest growing internet access technology in actual numbers, increasing from 4.2 million in December 2010 to 4.8 million in June 2011.

That doesn't mean mobile and fixed service are equivalent. People use the connections in different ways. But one does wonder how fixed network demand will be affected as more mobile devices require a broadband connection. At some point, many household will find themselves paying more for mobile broadband than for fixed broadband. For many households, this already is the case.

The point is that demand for more-expensive fixed connections will be dampened as more consumers find they must spend on mobile broadband. There is, after all, only so much any household will be able and willing to spend on broadband, overall. 

Is Amazon Kindle Fire Really a Tablet?


Amazon’s launch of a new seven-inch, color screen “Kindle Fire,” priced at $199,  got most of the attention, talked about by many as an “iPad” competitor, but Amazon actually also released three other new Kindle devices that aim to strengthen Amazon’s grip on the e-reader market.

One of the new Kindle e-readers does away with the touch screen and 3G features that the other new Kindle models employ, using Wi-Fi and a directional pad instead, and will cost just $79. That is an attempt to lock up the e-reader market at the low end. Amazon launches Kindle Fire

The other two Kindles that Amazon introduced are based on the black-and-white “E Ink” displays. The Kindle Touch 3G uses infrared senors for touch, and thus eliminates the tiny keypad below the screen. It includes free wireless 3G data service, which will work in over 100 countries, for just $149. The Kindle Touch model is identical but lacks the free 3G service, relying on Wi-Fi instead, for just $99.

Some will say the Kindle Fire is designed to compete more with the Barnes & Noble Nook than the Apple iPad, at least in the current form factors. Until a larger-screen Kindle is introduced, the Kindle will largely remain a content consumption device, where the Apple iPad can be used for some work tasks as well.

Of course, many of use would argue that the iPad, though it can be used for a bit of work, also mostly is a media consumption device.

What is clear enough is that, as expected, Kindle will be designed to be a razor to sell razor blades. The idea is to put a low-cost device widely into the hands of users and then create revenue by commerce and content sales.

The comparison to the Apple iPad will be irresistible, but some of us would argue the Kindle Fire and the other devices more directly represent an evolution of the e-reader device.

Originally designed to support reading books, the e-reader is becoming a portable multimedia platform, supporting consumption of magazine, video and audio content as well.  Kindle Fire not a direct iPad competitor

In that sense, Amazon might be on the verge of dominating one part of the media consumption device space that more closely resembles the iPod touch market segment than the iPad.

Though it remains to be seen how end user behavior could develop, retailers say tablets already have changed end user online shopping behavior. Tablets still account for only a small percentage of overall e-commerce, but account for a higher percentage of commerce activity.

While the conversion rate—orders divided by total visits—is three percent for shoppers using a traditional PC, it is four percent or five percent for shoppers using tablets, says Sucharita Mulpuru, an analyst at Forrester Research. Tablet Users Spend More Online - WSJ.com:

Many retailers also report that tablet users place bigger orders, in some cases adding 10 percent to 20 percent to their orders, than shoppers using PCs or smart phones. In a behavioral sense, a tablet seems to facilitate different behavior than a PC or a smart phone.

It remains to be seen how other behavioral differences might emerge as the tablet space and the media consumption device space begin to differentiate.

Wednesday, September 28, 2011

When Measuring Broadband, Methodology Matters


The FCC recently released a report that contradicts previous speculation that American ISPs deliver much less broadband performance than advertised. This event examined the report, highlighting methodological improvements over previous studies and examined the stresses and strains on the broadband ecosystem.

Mobile Devices Have Eclipsed the Desktop

International Data Corporation has predicted a compound annual growth rate of 16.6 percent for mobile Internet use, with mobile Internet traffic eclipsing PCs and wireline devices by 2015. Mobile devices will continue to provide the richest, most fully featured experiences and we'll see the gap continue to grow. Mobile Devices Have Eclipsed the Desktop

Mobile Changes Shopping Behavior

New research in Germany and the United Kingdom shows the importance of e-commerce using a mobile device among younger consumers.

The study found that young people in the United Kingdom are used to go online using their mobile devices, with 62 percent of them regularly doing so. This figure is lower in Germany, namely 34 percent of the participants confirming that they use their mobile phones to access the internet.

While shopping for groceries, young consumers form Germany are using their mobile phones to compare prices, make shopping lists and look for discount and deals. Apart from that, young users from the United Kingdom are also searching for product information.

When it comes to fashion shopping, customers from both Germany and the United Kingdom are using their mobile handsets to make shopping lists, finding store locations and comparing prices, the report indicates. Mobile changes commerce

Amazon Unveils $199 Kindle Fire

The new Amazon "Kindle Fire" will have a seven-inch display and sell for $199, compared with $499 for Apple’s cheapest iPad, Amazon executives said. The device, a souped-up version of the Kindle electronic-book reader, will run on Google Inc.’s Android software.

Sales of Amazon’s electronic books, movies and music on the device may help make up for the narrower profit margins that are likely to result from the low price, said Brian Blair, an analyst at Wedge Partners Corp. in New York.

Will Apple kill the iPod?

Lots of iPods.Some now are speculating that Apple might phase out all iPods that do not have touch screen interfaces, namely the "Classic" and "Shuffle" versions. Others speculate that the iPod itself will be discontinued.

In the fourth quarter of 2010, iPod sales made up just eight percent of Apple's total revenue, and they have been in a steady decline ever since the iPhone's introduction.

Directv-Dish Merger Fails

Directv’’s termination of its deal to merge with EchoStar, apparently because EchoStar bondholders did not approve, means EchoStar continue...