Sunday, June 28, 2009

Bar Linking? More Silliness!

United States Court of Appeals judge in Chicago Judge Richard Posner has suggested that linking to copyrighted material should be outlawed. The suggestion was offered as a possible way to stem the newspaper financial decline.

Though many will find the suggestion odd, and others will cringe at the potential implications for many other Web applications, the concept illustrates just how disrupted content ecosystems now are becoming.

Ignore some obvious and glaring questions about abridgements of free speech rights. Ignore the essential silliness of banning the equivalent of footnotes.

Ignore the analogy to efforts other content owners once made--seriously--to bar the use of VCRs, or to tax sales of blank tape. Ignore damage to "fair use" concepts.

Focus simply on what the suggestion implies about business ecosystem disruption. As in the past, new media are disrupting older media. And as has been the case in the past, some suggest ways of restricting new media to protect the old.

It won't workIt's just silliness.

Will Recession Behavior Stick? Will it Matter?

A serious, protracted economic crisis can result in changes in consumer behavior that persist after the end of the crisis. "Since mid-September, rapid, seismic changes in consumer behavior have created the most difficult climate we've ever seen," Best Buy CEO Brad Anderson said in
the thrid quarter of 2008.

And that is what executives in the telecom, wireless and video industries are watching intently these days.

People make what they think will be merely temporary adjustments in their consumption behavior but may discover that they like elements of their new consumption pattern. For some incumbents, this could reset demand curves.

For others, there is an unusual opening: a chance to take share on a permanent basis that did not exist prior to the recession. So far, there are few tangible signs of overt change, with one exception: prepaid wireless.

Incumbent telcos continue to see landline voice erosion, but that trend predated the recession and is not directly attributable to demand changes caused by the recession. Some recent surveys of consumer attitudes suggest a willingness to consider downgrades or termination of virtually any service, but service provider reporting so far does not show that attitudes have been followed by action.

New technologies and end use behaviors complicate the analysis. Much as the Telecommunications Act of 1996 aimed to change the nature of competition in the U.S. voice market, but largely was eclipsed by other simultanteous changes in IP technology and applications, so we might ultimately discover that the longer-term changes in other areas eclipse recession-driven effects.

Behavior might well change, but not because of the recession.

Saturday, June 27, 2009

All Content Online, but Ad and Fee Models Don't Work: That's a Problem

It's hard to say which prediction is more far reaching: that all content will be online in 10 years; that portions of the advertising business are shrinking; that for-fee and ad-supported content models have not worked well; or that nobody but Google seems able to make money from digital content.

But Microsoft CEO Steve Ballmer argues all are true. And all are related trends. If all content is online, and if much content is ad-funded, then less ad funding or lower rates means less available professionally-produced content.

If ad support does not support the online equivalent of offline channels, then new revenue models have to be created, or less content will be made available.

One might argue this is "just a traditional media" problem. But it's a problem for users who want online access to virtually all the offline content they now enjoy, for telecom service providers who must supply the additional bandwidth and for all the media-related industries that depend on advertising as a business model.

Of Ballmer's predictions, the least controversial is that a shift away from offline media and towards online formats is underway. The global advertising economy--at least the portion that has been allocated for traditional media--has been permanently "reset" at a lower level, Ballmer warns.

So traditional broadcast and print media will have to plan their business models around a smaller share of the advertising market, as revenues continue to move to digital outlets, Ballmer argues.

"I don't think we are in a recession, I think we have reset," he said. "A recession implies recovery [to pre-recession levels] and for planning purposes I don't think we will. We have reset and won't rebound and re-grow."

Few likely would contest the trend towards online content, or the fact that few companies aside from Google and the Wall Street Journal have managed to create interesting ad-supported or fee-supported online businesses.

Most would be comfortable with the notion that traditional content and social media are blending, in many cases. There might be some dispute over the mix, the amount or the timing, but the direction is clear enough.

The big problem for consumers and producers is the inability to create widespread online content business models based on fees or advertising. That's the biggest challenge.

What Will Drive Consumer Demand for 50 Mbps Service?

While next-generation broadband speeds will increase dramatically to 50 Mbps, 100 Mbps, or even 1,000 Mbps, just seven percent of European online households will pay more for higher speed, says Forrester Research analyst Ian Fogg.

"Next-gen broadband will not be such an easy sell, as there's little pent-up speed dissatisfaction," at least not yet, says Fogg.

Evidence from the U.S. market tends to confirm that thesis. Not many consumers seem inclined to buy 50 Mbps service where it is available. Aside from the higher cost, there is no new application that compels such purchases, with the possible exception of households where are multiple users who tend to be online at the same time, sharing a connection and using high-bandwidth applications frequently.

Put simply, email drove dial-up access and the Web drove broadband access. It isn't yet clear whether video will prove to be the application that drives demand for higher-speed connections, but most people seem to think it will be.

Fogg is right: the next wave of high-speed access adoption will be driven by a compelling new application, just as dial-up and lower-speed broadband was driven by the graphically-rich Web.

Friday, June 26, 2009

Best Buy Hopes to be Bigger Force in Mobile Phone Business

Best Buy Co. is planning to open 40 standalone mobile-phone stores this fiscal year and hopes the move will help it quintuple its share of the U.S. mobile-phone device sales market to 15 percent.

Mobile phones are a crucial component of the company's new sales campaign to focus on gadgets that feature "connectivity." That view is part of an overall trend of recent years: more of the commercial value of any piece of hardware is the services stream attached to it. Likewise, more of the value attached to any piece of software is the services that are associated with it.

Best Buy's phone sales share has grown 1.6 percentage points in the past two years and now has about three percent share of new phones and connectivity plans sold.

New iPhone Boosts Mobile Video Uploads 400% a Day

Once again, we have evidence that Apple iPhone users behave quite differently from other smart phone users, and in ways with broad ramifications for mobile bandwidth consumption.

Since June 19, when the Apple iPhone 3GS came out, uploads from mobile phones have increased by 400 percent a day, YouTube says.

By way of comparison, over the last six months, uploads from mobile phones to YouTube have jumped 1700 percent, say Dwipal Desai, YouTube product manager and Mia Quagliarello, community manager.

Google Voice Now Open to New Subs

Google Voice now is available to new subscribers. Users who already have requested an invitation on the Google Voice site or on the GrandCentral site should be getting email invites shortly.

Once you receive your invitation, just click on the link and follow the instructions to setup your new Voice account.

Google Voice has added a Google number picker that will allow users to personalize by area code and text. The idea is to allow users to pick numbers, letters, a specific word or a number combination.

If you haven't signed up for a Google Voice invite, go to www.google.com/voiceinvite.

AI Will Improve Productivity, But That is Not the Biggest Possible Change

Many would note that the internet impact on content media has been profound, boosting social and online media at the expense of linear form...