Thursday, February 28, 2019

10% of Australians Buy the Fastest Tier of ISP Service

It likely remains true that most consumers do not buy the faster tier of service sold by any ISP, whether the top speed is 100 Mbps or 1,000 Mbps.

About 10 percent of Australian consumers buy the faster tier of service available on the National Broadband Network, a figure which is likely not too different from take rates for gigabit internet access services sold in the United States.

In fact, it is likely that gigabit take rates are in single digits, most consumers buying tiers of service running at slower speeds.

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