In the product development process, the "minimum viable product" is that version of a new product which allows a team to collect the maximum amount of validated learning about customers with the least effort. Think of it as a "beta" released initially to a rather small number of power users, to test features, find bugs and prepare for a "full production" product.
The idea is sort of like "prototyping." One wants to quickly figure out what features everybody wants, which features nobody wants, and find out fast.
Friday, September 3, 2010
More on "Minimum Viable Product" in Product Development Process
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minimum viable product
Gary Kim has been a digital infra analyst and journalist for more than 30 years, covering the business impact of technology, pre- and post-internet. He sees a similar evolution coming with AI. General-purpose technologies do not come along very often, but when they do, they change life, economies and industries.
Ebook Readers are Toast, Informa Says
Though some will question the prediction, Informa Telecoms & Media predicts dedicated e-book readers will lose favor to multi-purpose tablet devices.
This growth will be driven by a shift away from dedicated devices like e-readers, towards multifunctional portable devices like the iPad and Samsung Galaxy Tab. These smartbooks merge the best features of both smartphones and netbooks, plus they have the always-on connectivity of a cellular device.
Gary Kim has been a digital infra analyst and journalist for more than 30 years, covering the business impact of technology, pre- and post-internet. He sees a similar evolution coming with AI. General-purpose technologies do not come along very often, but when they do, they change life, economies and industries.
How Big a Threat Do App Stores Pose to Search?
"The App Store is replacing the web search engine for mobile device users, at least for some searches," argues Dan Frommer, Senior Staff Writer of Business Insider. The long-term issue is just how much search volume (and therefore ad revenue) might be at risk.
Apps are good for some content, such as games, camera apps, productivity software and utilities, for example. Lots of people might also argue apps are suitable replacements for traditional websites, though many users with smartphones and decent browsers might simply say they prefer access to the "full" version, not the mobile-optimized apps, which remind some users of the older WAP-style, text-heavy experiences. That is mostly going to be a matter of end user preferences.
There might also be a developing difference between iPhone and Android users. Many iPhone users might not realize they can save bookmarks that essentially provide "app" functionality. Many Android users probably figure out pretty quickly they can do so, and can simply substitute an icon that is a "bookmark" for an icon that represents an "app."
The point is that some subset of searches on mobile devices is going to be different than search on desktop computers, which puts Google's core search business at a bit of risk. The example Frommer points to is users going to the App Store looking for a shortcut to "Facebook," when they could use a browser, go to Facebook and then simply create a bookmark.
But there are other ways to make search a lot easier on a touchscreen device. Voice-activated search is one of those alternatives.
The choices likely will be most relevant for popular web sites, games and other content experiences. Apps will be viable there, but it is somewhat hard to see general search functions being substantially replaced by apps.
link here
Apps are good for some content, such as games, camera apps, productivity software and utilities, for example. Lots of people might also argue apps are suitable replacements for traditional websites, though many users with smartphones and decent browsers might simply say they prefer access to the "full" version, not the mobile-optimized apps, which remind some users of the older WAP-style, text-heavy experiences. That is mostly going to be a matter of end user preferences.
There might also be a developing difference between iPhone and Android users. Many iPhone users might not realize they can save bookmarks that essentially provide "app" functionality. Many Android users probably figure out pretty quickly they can do so, and can simply substitute an icon that is a "bookmark" for an icon that represents an "app."
The point is that some subset of searches on mobile devices is going to be different than search on desktop computers, which puts Google's core search business at a bit of risk. The example Frommer points to is users going to the App Store looking for a shortcut to "Facebook," when they could use a browser, go to Facebook and then simply create a bookmark.
But there are other ways to make search a lot easier on a touchscreen device. Voice-activated search is one of those alternatives.
The choices likely will be most relevant for popular web sites, games and other content experiences. Apps will be viable there, but it is somewhat hard to see general search functions being substantially replaced by apps.
link here
Labels:
app store,
mobile search
Gary Kim has been a digital infra analyst and journalist for more than 30 years, covering the business impact of technology, pre- and post-internet. He sees a similar evolution coming with AI. General-purpose technologies do not come along very often, but when they do, they change life, economies and industries.
Can Smartphones Replace Credit Cards?
Forrester Research says one big question remains for transaction providers eager to equip smartphones with payment features. But are consumers ready to ditch their plastic?
According to Forrester analyst Emmet Higdon, the test is less one of the technology involved, but the user interface and whether or not 'consumers' current love affair with smartphones is enough to change card payment behaviors that date back more than 50 years.
According to Forrester analyst Emmet Higdon, the test is less one of the technology involved, but the user interface and whether or not 'consumers' current love affair with smartphones is enough to change card payment behaviors that date back more than 50 years.
Gary Kim has been a digital infra analyst and journalist for more than 30 years, covering the business impact of technology, pre- and post-internet. He sees a similar evolution coming with AI. General-purpose technologies do not come along very often, but when they do, they change life, economies and industries.
Live Streaming Grows 648% Over Last Year
Over the past year, the amount of time American audiences spent watching video for the major live video publishers (Justin.tv, USTREAM, Livestream, LiveVideo, and Stickam) has grown 648 percent to more than 1.4 billion minutes.
By comparison, the amount of time American audiences spent watching YouTube and Hulu increased 68 percent and 75 percent, respectively, over the same time period.
Though the amount of time spent watching live video is still only a small fraction of the total time spent watching online video, its sharp growth indicates viewers’ growing comfort with the content.
Gary Kim has been a digital infra analyst and journalist for more than 30 years, covering the business impact of technology, pre- and post-internet. He sees a similar evolution coming with AI. General-purpose technologies do not come along very often, but when they do, they change life, economies and industries.
Android Grows Rapidly as Platform for Mobile Web Browsing
Android devices have gained about 17 or 18 percentage points of market share over the last year in the mobile Web browsing market, says Quantcast.
Apple's iOS has lost share.
Labels:
Android,
iOS,
mobile Web
Gary Kim has been a digital infra analyst and journalist for more than 30 years, covering the business impact of technology, pre- and post-internet. He sees a similar evolution coming with AI. General-purpose technologies do not come along very often, but when they do, they change life, economies and industries.
Smaller Cable Networks at Risk of Being Squeezed Out?
More small "cable channels" are going to have incentives to seek carriage on Apple TV, Google TV, Amazon or Netflix if cable and telco networks start to bump them off line-ups in favor of more-popular channels.
AT&T allowed its contract with Crown Media to lapse, essentially dropping the Hallmark cable networks when the deal expired at midnight on Sept. 1. According to JP Morgan Chase analyst Imran Khan, “there has been no sign of progress toward reaching a deal,” suggesting that AT&T might not bring those stations back to its U-verse pay TV service.
AT&T allowed its contract with Crown Media to lapse, essentially dropping the Hallmark cable networks when the deal expired at midnight on Sept. 1. According to JP Morgan Chase analyst Imran Khan, “there has been no sign of progress toward reaching a deal,” suggesting that AT&T might not bring those stations back to its U-verse pay TV service.
Content owners ultimately will be the decisive factor in pushing more content to online distribution, and being dropped from multichannel video basic line-ups is the sort of thing that will drive the moves.
Gary Kim has been a digital infra analyst and journalist for more than 30 years, covering the business impact of technology, pre- and post-internet. He sees a similar evolution coming with AI. General-purpose technologies do not come along very often, but when they do, they change life, economies and industries.
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