More Carrier Over the Top Services Launching

A few more European mobile service providers are jumping into the over the top voice and messaging app business.  In Spain, Movistar, Orange and Vodafone, Spain's three leading mobile service providers, have launched "Rich Communication Services" using the "joyn" brand.

That makes Spain the first country in the world to offer a fully interoperable carrier-owned over the top voice and messaging app, meaning that any customers of any of the mobile service providers can communicate with each other. 

In Germany, Deutsche Telekom and Vodafone both support joyn. 

The idea is that joyn will allow mobile service provides to create a very large community of users, with access to "rich" voice and messaging ("rich" generally implies support for video) features. So both "scale" and "feature richness" are viewed as part of the strategy. 

There are about three or four different ways mobile service providers globally can react. About half the options are hostile or unfriendly to the consumer. Carriers can block use of over the top apps, or charge extra fees for people who use the generally free apps. Neither of those approaches are especially desirable in competitive markets where another provider will avoid blocking or charging.

There are two approaches that are less surly ways of approaching the problem. Joyn is one way of competing with a carrier-owned alternative intended from the start to be a "third party" brand. 

In other cases, carriers have created their own branded OTT apps. The level of competition in a given market tends to suggest whether mobile service providers should offer their own OTT apps, or avoid doing so.

In markets where voice and messaging revenue already is sharply declining, competing might be the only choice. In other markets, where there is less pressure, service providers generally will resist jumping into branded OTT voice and messaging apps, to avoid cannibalizing carrier voice and messaging.

In other cases, as with Verizon Wireless, carriers simply offer unlimited domestic calling and texting as a basic network access fee, to undercut the value proposition of the "free" OTT apps.   That arguably works best where there is a very-large internal calling market. 


But third party developers aren't stopping. A newer trend is use of the "WebRTC" platform to create rnd audio communications from inside the context of a browser. Vidtel, for example,  now support the built-in ability to connect WebRTC-enabled browsers to enterprise video conferencing infrastructure. 

Vidtel says it iis the first to bridge WebRTC browsers with 3rd party video conferencing infrastructure such as Cisco, Polycom, or Vidtel’s own MeetMe service without the need for plugins.





 

European Broadband Access: DSL and Satellite Rule

Despite the seeming reality presented by media and analyst reports, change comes relatively slowly in the access business. 

"Despite all the publicity, FTTP doesn’t offer the main route to digital heaven, at least not for the time being. So far FTTP covers only 12 percent of homes," says Tim Johnson, Point Topic chief analyst. 

By way of contrast, cable operators can reach about 37 percent of homes with the Docsis 3.0 network, generally capable of providing faster speeds than digital subscriber line. 

In rural areas, only DSL and satellite networks are ubiquitous. 

Click image for larger version of infographic

Rural coverage by technology for each country in 2011
Countries	DSL	VDSL	FTTP	WiMAX	Standard cable	Docsis 3 cable	HSPA	LTE	Satellite
France	96.3%	0%	0.3%	0%	39.9%	28.2%	87%	0%	100%
Germany	51.4%	0%	0%	11.5%	2%	2%	30.7%	41%	100%
Spain	90.1%	12.6%	0.4%	7%	0.4%	0.4%	88%	0%	100%
Sweden	84.4%	7.2%	9.4%	0.1%	1.7%	1%	98.8%	13.9%	0%
United Kingdom	100%	17.4%	0%	0%	2%	2%	88.5%	0%	100%

Globally, Satellite TV Subs will Surpass Cable TV Subs in 2016

On a global basis, there will be more satellite subscription TV customers than cable TV customers by about 2016, Infonetics Research now predicts. 

Half of all Mobiles Will Use 3G, 4G networks by 2017

About half of all mobile devices in use in 2017 will use either 3G or 4G networks according to Wireless Intelligence. About 40 percent of connections will use 3G. About half will use 2G. Fourth generation networks will support about 10 percent of connections. 

U.K. Mobile Operator Three Launches M2M Platform

m2m revenue forecast worldwide in billion EUR

U.K. mobile operator Three has launched a wholesale machine-to-machine (M2M) platform designed to bring down setup costs and speed time to market for M2M retailers.

Ericsson is providing the platform, said to enable MVNOs launching M2M services to do so in just two weeks time.

Three partners get their own branded portal, the ability to activate and deactivate their own connections, apply data caps and track data usage.

Most researchers believe M2M will be a big market for mobile service providers.

Mobile Service Provider Capex Will Shift to Small Cells by 2014

Joe Madden of Mobile Experts thinks the global mobile service provider industry is about to enter a period where capital investment shifts to smaller cells. To be sure, 2012 seemed to see a waning of capital investment, with 12 percent lower RF transceiver shipments than 2011.

Madden says that fits a pattern of investment in transmission facilities that has been typical of second generation and third generation networks.

He calls the pattern a "two hump camel.” The first hump reflects the initial build. About four years later, those initial systems are upgraded with additional radio capacity and additional towers, and the second "hump" begins.

Of course, many service providers globally are on the cusp of major investments for Long Term Evolution. But global economic uncertainty appears to be causing a delay in capital investment, either in the form of additional 3G base stations or new LTE base stations, Madden argues.


The next big upsurge in investment will occur about 2014 or 2015, when consumers start to complain about performance. At that point, mobile service providers will turn to small cells for their 3G and LTE networks. Madden predicts more than nine million carrier-grade capacity small cells will therefore be deployed during 2017. 

How Much Mobile Traffic Can be Offloaded to Wi-Fi?

How much smart phone traffic can be offloaded to Wi-Fi is uncertain, at this point, though it already is clear that perhaps a majority of at-home smart phone usage routinely is shifted to Wi-Fi access. 

The bigger question is how much "out and about" usage might be shifted to Wi-Fi, particularly in urban areas. That might affect the deployment of small cells that also support Wi-Fi. 

Softbank in Japan has tested the offload potential of dense Wi-Fi deployments and apparently has concluded that less than 25 percent of mobile data traffic can be offloaded to public Wi-Fi in the long term.

Those estimates correspond with figures Boingo suggests. Boingo believes about 22 percent of mobile traffic will be offloaded to Wi-Fi by about 2016.

Others might disagree. Cisco analysts say as much as 30 percent of mobile traffic could occur on Wi-Fi networks. And analysts at Juniper Research think more than 60 percent of mobile device traffic could be offloaded to Wi-Fi means by about 2015.

Others say studies show as much as 70 percent of smart phone traffic uses a Wi-Fi connection.