Will Telcos Be Able to Compete in Triple Play Markets?

High speed access based on all-copper--and even fiber-reinforced hybrid networks--now poses a greater threat to AT&T and CenturyLink, says says Morgan Stanley analyst Benjamin Swinburne.

The reason is growing consumer dissatisfaction with slower speeds available on such networks, compared to services sold by Comcast and other cable TV firms, says Morgan Stanley.

That could be a growing strategic factor in many markets, though it appears mostly an issue in North America, at the moment. In most markets, there is no established cable TV alternative.

Keep in mind that cable TV providers already are the dominant providers in the U.S. market. Should a couple of proposed cable TV industry mergers get approval, no U.S. telco would rank higher than fourth among the largest providers of Internet access in the United States.

Cable TV firms are winning the overwhelming share of  net new accounts, as well. In the first quarter of 2015, for example, cable companies won 86 percent of the new accounts.

The other market change is the shift to gigabit speed access as the headline offer, even when most of the actual net additions come for services at lower speeds. Cable companies often can upgrade to gigabit speeds without a major physical revamp of their access networks.

That is not the case for telcos, who (in the U.S. market) will have to switch to fiber to home networks to compete.

If one believes high speed access is the strategic service in a triple play bundle, that has serious implications. In fact, some might even question whether telcos can compete, long term, in triple play markets.

In fact, it is conceivable that just three U.S. cable TV companies--Comcast, Charter and Altice--will soon have 75 percent to 80 percent share of the “25-Mbps and faster” portion of the market.

So it is that Swinburne argues there is yet further upside for Comcast, Charter, Time Warner Cable and Cox Communications. They already dominate the broadband market, but are positioned to gain even more market share.

Morgan Stanley surveyed 2,500 U.S. households during August 2015 and September 2015 on broadband and TV services, and found "U-verse and AT&T DSL had especially weak satisfaction results, and satellite pay-TV subscribers' broadband satisfaction fell materially year over year."

Cable customers reported an average speed of 38 megabits per second, while DSL subscribers said they had 21 Mbps service on average.

Verizon Communications FiOS customers on average had nearly 30 Mbps service and were happier, despite price hikes, says Morgan Stanley.

Two decades ago, one could have gotten a robust debate about the merits of fixed network access architectures using all-copper, hybrid copper-fiber or all-fiber access. The issue then, as now, was not over capacity as such, but the scalability of the business model.

Depending on typical loop lengths, it might still be possible to make a business case for all-copper access, but less so in the United States than in Europe.

Hybrid still works, but fiber-thin hybrid approaches do not work as well as fiber-rich hybrids. It is easier, in many cases, to make the case for all-fiber access, the Morgan Stanley survey suggests.

But in much of the world, the issue is not so much capacity as it is coverage. Any type of fixed access does not compete too well with a mobile approach.

Still, in some markets, one can fairly ask whether telcos will be much of a factor in tomorrow’s consumer markets.

If high speed access trends continue, if the voice business continues to dwindle and then the linear video market shrinks as over the top replacement markets grow, telcos lose even more.

Proposed India Call Drop Rules Already Have Produced Financial Damage

Whatever else happens as a result of new proposed dropped call credits for consumers, and penalties on mobile operators, equity prices for public Indian mobile firms initially have taken a hit, falling about three percent.

Concerned about call drop rates, Telecom Regulatory Authority of India has proposed a credit of about one rupee (about one U.S. cent) for as many as three call drops per day, paid to customers. In addition, there are penalties for the mobile service provider as well.

"Taking an average four-percent call drop rate, our analysis shows that the penalty could have three-percent hit on revenues and seven to eight percent hit on mobile EBITDA for Bharti and Idea," says Sunil Tirumalai, Credit Suisse research analyst.

Some might argue the potential damage could be higher than that. Though it is virtually impossible to quantify, the cost of billing operations to identify which calls actually dropped, and then apply service credits, might cost more than the one-rupee penalty itself.

EPB Fiber Optics Sells 10-Gbps Service Across Whole Footprint

Chattanooga’s EPB Fiber Optics is introducing a consumer 10 Gbps service for “every home and business in a 600 square mile area”.

The 10-Gbps residential service is available for $299 per month with free installation, no contracts and no cancellation fees.

EPB also is launching 5-Gbps and 10-Gbps Internet access services for small businesses as well as 3-Gbps 5-Gbps and 10-Gbps products for larger enterprises.

The existing consumer gigabit service sells for $70 a month.

For Fixed Network Operators, Competition Really Has Changed Everything

In the telecom business, competition changes everything, a realization that has grown over the decades as increasing portions of the market are exposed to robust competition.

You might think competition matters primarily because market leaders face rival providers who often use the “same product, less cost” marketing platform. That is an issue, but not the biggest issue.

Instead, what really matters is a change in fundamental cost structure for any facilities-based service provider--especially fixed network operators.

In a monopoly environment, the provider of a highly-popular service (voice or video entertainment) might reasonably expect that 85 percent to 95 percent of locations actually will be customers.

In other words, most locations generate revenue. In a duopoly market, assuming two competent providers, each contestant can reasonably expect to split the available market. That might mean a theoretical limit of about 43 percent to 47 percent of locations will generate revenue, for each contestant.

Add a third competent provider and the numbers shrink further. In that scenario, maximum customer locations might be 28 percent to 31 percent.

In other words, a fixed network could well find that fewer than one in three locations passed by its network will generate revenue. That obviously affects and shapes the business model. The reason there is so much emphasis on triple play services is that the strategy helps contestants compensate for the tougher business model of a two-provider or three-provider market.

Internet Protocol makes matters worse for facilities-based providers, since the separation of apps from access means any potential customer can, in principle, buy any key service from any lawful third party service, once a suitable Internet access connection is in place.

At least in principle, widespread availability of over-the-top services further stresses the business model for any facilities-based access provider.

If you want to know why incentives for investment are so important, that is the reason. Even if it is the responsibility of each discrete operator to manage and “right size” costs, it has gotten progressively harder to earn a sustainable return from an effectively-dwindling number of potential customers.

Consider AT&T, which now reports revenue in four buckets: business solutions, consumer mobility, entertainment and Internet services and international.

Business solutions represents 54 percent of total revenue. Consumer mobility represents 27 percent. Entertainment and Internet Services generates about 18 percent of revenue, while International produces only about one percent of revenue.

In other words, 81 percent of revenue is generated by business solutions and consumer mobility. That also is the case for some other fixed network providers that formerly earned most of their revenue from the consumer segment, but now rely on business customers for half or more of revenue.  

The operating income story is more skewed. Business solutions represents 66 percent of total operating income. Consumer mobility represents 38 percent of operating income. Entertainment and Internet Services has negative operating income, as does the International segment.

In terms of operating income, it all comes from business solutions and consumer mobility.

One suspects that will change when AT&T starts reporting results that reflect DirecTV operations, with the entertainment and Internet operations segment assuming both a higher role in revenue, but also contributing operating income.

But that noted, consider the implications. AT&T generates 81 percent of revenue from business customers and its mobility network. By definition, comparatively little revenue is earned from consumers using the fixed network.

The other problem for AT&T is that cable TV companies are the leading providers of high speed access in the U.S. market, especially at 25 Mbps and higher speeds.In fact, by some estimates, fiber to the home is feasible in less than half of all locations globally.  

Fully 54 percent of total AT&T revenue is generated by business customers, on the mobile and fixed network. Stranded assets are not really a problem for the mobile network. But low-earning or stranded assets are a big and growing issue for the fixed network.

A Quick, Real-World Discussion of LTE Speed

This discussion of LTE performance nicely, and in non-technical fashion, explains why an LTE network's theoretical speed is not often the typical speed experienced by a customer.

Given that most mobile device data consumption these days happens when users are on Wi-Fi, blazing speed might not even add as much value as people expect. And, of course, user experience is powerfully affected by the far-end servers--and the subsequent round-trip latency of those servers,  at any moment in time. 

That might especially be important for mobile access, since mobile apps often are assembled from several to many different physical locations, so multiple latency sources are introduced.  

As a rough measure, latency greater than 450 milliseconds will provide unsatisfactory experience. 

"More of Everything" for Backhaul

It certainly is possible to predict that fixed wireless (including TV white spaces) will be a bigger part of the backhaul and Internet access market over the next decade, in Asia and elsewhere. But it also is possible to predict that existing platforms will grow, even as new platforms reach commercial deployment.

But new platforms are going to represent a bigger share of backhaul globally, as well.

New high-throughput satellites are part of the reason. So are new constellations of satellites in medium-earth or low-earth orbits, plus other platforms based on use of unmanned aerial vehicles or balloons.

Over about a decade, traditional bandwidth supplied by fixed satellite services will increase about 70 percent, according to Northern Sky Research.

On the other hand, bandwidth supplied by high-throughput satellites and medium earth orbit constellations will grow 2,000 percent, NSR has argued.

One might well argue, though, that much of the new capacity will consist of backhaul to mobile cell towers.

AT&T Earns 54% of Revenue, 66% of Operating income from "Business Solutions"

If you believe the “80/20 rule” generally holds, then 80 percent of results result from about 20 percent of activities. Something like that appears to characterize AT&T’s operating income.

What might be most striking is the degree to which services sold to business customers are vital for AT&T.

If one looks at revenue, business solutions, consumer mobility, entertainment and Internet services and international are the four buckets AT&T reports results.

Business solutions represents 54 percent of total revenue. Consumer mobility represents 27 percent. Entertainment and Internet Services generates about 18 percent of revenue, while International produces only about one percent of revenue.

In other words, 81 percent of revenue is generated by business solutions and consumer mobility.

The operating income story is more skewed. Business solutions represents 66 percent of total operating income. Consumer mobility represents 38 percent of operating income. Entertainment and Internet Services has negative operating income, as does the International segment.

In terms of operating income, it all comes from business solutions and consumer mobility.

One suspects that will change when AT&T starts reporting results that reflect DirecTV operations, with the entertainment and Internet operations segment assuming both a higher role in revenue, but also contributing operating income.

DirecTV might contribute at least $32 billion in incremental revenue and perhaps $5.6 billion in operating income, more than doubling AT&T’s segment revenues and lifting segment operating income solidly into positive territory.

Whatever else might happen, AT&T's revenue and operating income profile is going to shift. Entertainment and Internet services will be the biggest single change.