Tuesday, January 1, 2008

Will Femtocells Change Behavior?


According to iLocus, Nokia has found in its most-recent smart phone survey that 35 percent of packet data was consumed on the move, at-home use was 44 percent and in-office use was 21 percent of total.

Overall usage also increased from 6 megabytes a month to 14 megabytes a month.

What will be interesting is to see what happens when appreciable numbers of mobile users have access to femtocells--local transmitters that allow them to use a standard handset with better signal coverage in an indoors setting.

Aside from greater usage because signal quality is better, one wonders if the exposure to high-quality data bandwidth indoors might somehow lead to sustained and permanent changes in use of packet data outside the femtocell or indoors setting.

The other issue is whether users start to rely on mobile handset access in a setting where PCs also have broadband access. What applications or use modes start to become more attractive, even when there is the possibility of using a PC to conduct the same operations?

Of course, the same sort of questions can be asked of dual-mode devices able to switch to Wi-Fi access indoors.

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