Consumers say they are least likely to cut or reduce spending on Internet access and most likely to cut back on buying pay-per-view movies downloaded over the Internet, according to a new survey by Alcatel-Lucent. Consumers also indicate they are likely to maintain spending on VoIP and multi-channel TV services.
They also indicate some other services, including mobile service and landline voice are less likely to be cut than other discretionary spending.
The findings are in line with past behavior during recessions. People say they are highly likely to reduce spending on such things as going out to bars and clubs, eating at restaurants, going to sporting events or renting movies.
But they are resistant to the idea of eliminating communication or entertainment video services. All that depends on the recession not growing worse, though. Should the economy deteriorate further, even network services will get a harder look.
About 29 percent say they will increase spending on communications when the economy improves. But 13 percent say they plan to reduce communications spending even when the recession is past.
At least at the margin, it appears there is some potential for permanent changes in communications spending even after the recession ends. And that always is a concern. People might change behavior during a recession as a temporary measure, but then discover the new behavior suits them, and not return to their pre-recession behaviors.
There's no way to tell, yet, how much that will happen this time. But it would not be unreasonable to predict some permanent changes.
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