Tuesday, October 15, 2019

Key Telecom Challenge: Prices Only Go Down

Nothing better summarizes the challenges faced by executives and firms in the connectivity business than the quote by Grant Kirkwood, Founder and CTO of Unitas Global, at the PTC Academy Bangkok: Executive Insight for Exceptional Leaders course in Thailand, 23-25 September 2019.

“My advice is do not operate a network,” Kirkwood quipped, referring to a key problem noted by many instructors, that prices and average revenue in the business “only go down, they never go up.”

Margin erosion, product maturity or decline, and competitive threats and opportunities were recurring themes across the program.

Sponsored by CAT Telecom and in collaboration with APTelecom, the course hosted students from Thailand, Brunei Darussalam, Malaysia, Hong Kong, and India.

Nine instructors from six countries came together for a jam-packed educational event featuring content including undersea innovations, 5G, the transition to next-generation technologies, OTT, digital advertising business models, tools for professional development and networking, corporate social responsibility, and capacity procurement.

A tutorial on interconnection dos and don’ts was provided by Eric Green of Cambridge Management Consulting, while Mark van der Maas of AppsFlyer talked about digital advertising issues. Sean Bergin of APTelecom led a team exercise on next-generation opportunities and problems, while Eric Handa, also of APTelecom, discussed social responsibility issues.
Russell Lundberg of Intelefy explained how to use LinkedIn for career advancement. Gary Kim addressed 5G and Ubonpan Chuenchom of CAT Telecom provided an overview of Thailand’s peering environment.

Thank you to CAT Telecom for providing a fantastic venue, audio-visual support, food and beverage, and warm hospitality.


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