att Tilt: A Small Reason Sprint is in Trouble

A decade ago, Nextel was the star of the U.S. mobile industry, with way-above-average revenues per subscriber based on its business user base. Today, Sprint Nextel is struggling to find its way. We point out the introduction by at&t of the new Tilt phone as an example of why Sprint Nextel is faltering. It isn't the technical performance of the phone, though it is among the "smartest" of smart phones available, or the form factor or the industrial design, though some will appreciate it.

Of course, it hasn't helped that Sprint still is struggling to get the separate Nextel and Sprint networks and technologies to mesh. But it might be argued that Nextel's market success now is a large reason for Sprint's undoing. The reason is simply that the gravitation pull of Nextel's business customer base might have defocused Sprint on the consumer-lead dynamic of the mobile phone market.

As with so many other elements of technology adoption these days, innovation is seeping into the market, and into the fabric of business life, from the consumer segment. And one might argue that Verizon, at&t (Cingular)and T-Mobile have done a better job, of late, of tapping into that dynamic.

As phones and mobiles increasingly have become fashion items, Verizon and at&t have seemed better able to capture the spirit. Perhaps in some largely unconscious fashion Sprint executives relied too heavily on the "pin drop" quality of the network, rather than offering fashion-forward devices.

That isn't to ignore technical parameters of the user experience. But most users realize that every network has some limitations, largely negating the "our network is better" positioning. Sprint has had to integrate two completely different air interfaces, to be sure. You might think "data network" when you think of Sprint. You aren't nearly as likely to think "cool phones." And that increasingly is what is driving the market these days.

The Tilt is the first at&t-enabled Windows Mobile 6 smart phone, and features a slide-out QWERTY keypad design, a 3-megapixel camera, 3G data speeds from AT&T's UMTS/HSDPA network and global connectivity.

Designed by HTC, the AT&T Tilt features a 2.8-inch color screen that slides back to reveal a full QWERTY keyboard, then tilts up to position the screen perfectly for reading and creating e-mail, browsing, watching videos or playing games.

The Tilt supports Bluetooth 2.0, which allows for up to six Bluetooth devices to be wirelessly connected simultaneously to the device and also supports Bluetooth Stereo.

The Tilt also features the latest version of TeleNav GPS Navigator and address sharing, which allows users to share their current locations or the location of their favorite businesses with other mobile users. Business users also can use TeleNav Track, a mobile workforce management solution that includes GPS-enabled tracking, timesheets, wireless forms, navigation, job dispatching and bar code scanning.

The Tilt also operates in Japan and Korea, as well as in 135 countries using the GSM air interface.

Wi-Fi is built in. The Tilt also comes with the highest-resolution camera available on any at&t mobile phone (3 megapixels). The device also accommodates 4GB MicroSD flash memory cards and is capable of supporting up to 32GB MicroSD cards to expand storage for pictures, video, music and more.

The at&t version of the Tilt also will be the first Windows Mobile device in North America to include BlackBerry Connect version 4.0 software, which provides BlackBerry email service, security and device management for IT administrators and the benefit for users of wireless synchronization of email, calendar, contacts, task list and memo pad information.

BlackBerry Connect v4.0 supports push email for Microsoft Exchange, IBM Lotus Domino and Novell GroupWise through the BlackBerry Enterprise Server and personal email through the BlackBerry Internet Service.

Customers can also use the AT&T Tilt to access their personal email. Better than most devices, the Tilt bridges the business-focused BlackBerry segment with the media player personal device.

And that's the issue: people buy devices. The network and the plan just follow along.

What does WiMAX Displace?

To the extent that mobile phone penetration is nearing saturation, while broadband access to businesses and homes also is close to saturaturated, at least as a technology supporting personal computers, one has to ask what customer demand WiMAX will cannibalize. Well, I suppose some people might argue WiMAX creates a new market, but the issue still is to envision what that new market is.

So far, it appears most observers other than Intel Corp. think WiMAX will supplant some other form of access.

Intel clearly sees WiMAX as a technology that changes demand for lap-top PCs. As Internet access has changed requirements for desktop machines, so Intel believes WiMAX will create new demand for mobile machines that are always connected.

But most service providers seem to view WiMAX as a technology that extends or replaces some other existing end user value or network. Sprint sees WiMAX as a technology that changes the mobile phone market by extending beyond third generation platforms, first augmenting and then replacing earlier generations of technology.

T-Mobile might view WiMAX as a technology that potentially displaces Wi-Fi hotspots. Cable and telephone companies see it as a threat to cable modem, fiber-to-home and Digital Subscriber Line services.

I wouldn't be so sure WiMAX ultimately will have most impact as a PC-affecting technology.

It seems to me more likely it will have much more significance as a mobile phone and mobile handheld device platform. There are all sorts of reasons why users aren't going to take advantage of mobile WiMAX from their PCs, including ambient light and furniture. Everybody can reach for and use a mobile in a pocket or purse.

at&t, Verizon, Time Warner Telecom Top Ethernet Providers

Two of the top three providers of U.S. retail business Ethernet services gained port share for mid-year 2007 as compared to year-end 2006 results, according to Vertical Systems Group. In addition, a formerly cable company affiliated contestant entered into the top tier for the first time. Time Warner Telecom, started as an affiliate of Time Warner Cable, has been spun out on its own.

At&t, Verizon Business and Time Warner Telecom are the top three U.S. retail business Ethernet services providers, as measured by ports in service, says Vertical Systems Group.

At&t, including the former BellSouth market share, holds the leading position with a 19.5 percent share of mid-2007 ports. Still, at&t’s share declined compared to the combined year-end 2006 shares for at&t (13.6 percent port share) and BellSouth (8.5 percent) separately.

Verizon Business is second overall with a 15.8 percent port share, up from 12.2 percent at year-end 2006. In third position is Time Warner Telecom with 13.7 percent of ports, a jump from 10.7 percent in 2006, says Vertical Systems Group.

Cox Business, holding a port share of 8.9 percent, now is in fourth position—and is the first U.S. cable company to climb to the top tier of metro Ethernet providers.

Cogent is fifth with an 8.6 percent share of the market, an increase from 8.2 percent at year-end 2006. Qwest (including OnFiber) is sixth at 8.4 percent, down from a 9.9 percent port share.

Yipes is seventh with a share of 4.6 percent, a decline from 5.4 percent at the end of 2006. Yipes recently announced its acquisition by Reliance Communications and will operate as a business unit within the company's FLAG Telecom operations.

Other Business Ethernet Services providers comprise an aggregate 20.5 percent of the market, including AboveNet, American Fiber Systems, Alpheus Communications, American Telesis, Arialink, Balticore, Bright House Networks, Charter Business, CIFNet, Cincinnati Bell, Comcast Business, CT Communications, Electric Lightwave, Embarq, Expedient, Exponential-e, Fibernet Telecom Group, FiberTower, Global Crossing, Globix, IP Networks, Level 3 (including Broadwing), LS Networks, Masergy, Met-Net, Neopolitan Networks, NTELOS, NTT/Verio, Optimum Lightpath, Orange Business, RCN, Savvis, Spirit Telecom, Sprint, SuddenLink, Surewest, Time Warner Cable, US LEC, US Signal, Veroxity, Virtela, Windstream and XO Communications.

Unlocked Phones?

Perhaps we will have to hope for Google to win the right to build a national wireless broadband network before we see unlocked phones on a wide scale. To this point, wireless carriers have argued they have to lock phones for several reasons, including some that are technical, but also to subsidize the handsets and control monthly recurring costs. Up to a point, that's reasonable.

But carriers could dispense with the objections some customers have to locked devices in a pretty simply way: create separate plans for unlocked phones. Sell the phones for full retail price and charge different prices for access. Warn users that some features might not work, or work in the same way, as they do on "locked" devices.

Carriers might just find out that most users don't care whether their phones are locked or not. Others will be passionate about using their own devices, and might not mind higher device prices or even higher monthly access fees.

Of course, one significant reason for locking phones is to prevent use of data connections for mobile VoIP. But people already can do this, even on phones that don't run the Symbian operating system. Sooner or later, unlocking will happen. As is always the case, it probably won't until somebody really dangerous convinces the legcy carriers to move. That somebody has to be Google.

Is Wireless Cable's Achilles Heel?

In the early 1990s, Comcast and other cable partners invested in an earlier version of "SpectrumCo," a business that would eventually become Sprint PCS, only to pull out later in the decade when the going got tough. Cablevision, for its part, also flirted with creating its own PCS network, but ultimately decided against it.

In 2005, Comcast, Time Warner Cable (TWC), Cox (COX), and Advance/Newhouse Communications banded together with Sprint Nextel to creat the "Pivot" service.

Sprint CEO Gary Forsee says that it took longer than expected to get Pivot off the ground and subscriber numbers haven't been released. That logically suggests uptake has been slow.

Recently, Sprint abruptly withdrew from SpectrumCo, the entity that in late 2006 snapped up $2.37 billion worth of licenses to wireless airwaves. The acquisition had spurred speculation that together, Sprint and cable companies were planning their own wireless network.

All of which might suggest wireless continues to be the platform telecom competitors can use to parry cable's wireline thrusts. It is, after all, a simple line extension to add voice and broadband access to a cable network. It is a discontinuous jump to offer wireless services over a completely distinct network. And cable execs dislike discontinuities as much as any other exec.

And the evidence is growing that mobile is way people "do voice."

Will Verizon Wireless go WiMAX?

Will Verizon Wireless someday adopt WiMAX as its fourth generation access platform? And if it does, will WiMAX swiftly become just one more access technology wireless incumbents use to reach customers? If so, will WiMAX really be disruptive?

So here's the logic. Vodafone has at least for the moment chosen to keep its 45 percent stake in Verizon Wireless. And though it hasn't been a WiMAX backer heretofore, Vodafone has become a principal member of the WiMax Forum, and has been conducting trials in Malta, France and Bahrain for some time now.

This might just be a hedge, as Vodafone also supports the cellular-based standard for very high speed data networks LTE (Long Term Evolution), as well as WiFi Mesh. But it's a fast-moving world, and Vodafone at the very least wants to react swiftly in case WiMAX takes off as a primary tier one provider access platform.

In the U.S. market, two code division multiple access (CDMA) networks are Sprint and Verizon Wireless. The Sprint Clearwire alliance ups the ante. And Vodafone obviously knows things we do not. But there is some chance WiMAX becomes a major incumbent access platform. And that would clearly blunt its use as a competitive and alternate pipe.

Still, it is fair to argue that WiMAX, even in the hands of incumbents, will spur some "goodness". Sprint WiMax will launch first in Chicago and Washington, D.C. in early 2008, offering 2 Mbps to 4 Mbps service for an estimated $55, company executives have suggested. That would blow the doors off at&t or Verizon 3G offerings, I have to tell you.

Sprint also will be mulling a more open approach to use of that bandwidth than we have been accustomed to seeing on wireless networks. So maybe more competitive and open goodness will flow from WiMAX, even if it winds up being a major incumbent access platform.

Sprint, Clearwire to Create One National Network

Sprint Nextel and Clearwire say they will combine their efforts and spectrum to create a national mobile WiMAX network covering the entire United States. Sprint Nextel's network would cover 185 million people while Clearwire's would cover 115 million.

Services would be sold under a common brand. The two firms have set a target of 100 million potential customers initually, by the end of 2008. There is no word on what becomes of Clearwire's VoIP deal with BCE. As part of the deal, Clearwire will have the ability to offer Sprint Nextel’s third generation voice and data services as part of a bundle or on a stand-alone basis to Clearwire’s customers, which will also allow Clearwire to provide dual-mode services to its customers.

Sprint Nextel will take the lead in establishing relationships with national distributors and other potential strategic partners, including wholesale or mobile virtual network operator (MVNO) arrangements. The initial term of the arrangement is 20 years, with three 10-year renewal periods.

Nobody has excess capital to throw into a new national broadband access network, it certainly appears.

T-Mobile and Verizon Might Get Slammed Today

According to an unscientific poll of people in line in New York to get their hands on an iPhone, 40 percent currently are at&t subscribers. That means 60 percent of the buyers will be switching carriers to join at&t. It appears T-Mobile is the largest loser, but Verizon stands to lose nearly as much. About 25 percent of the people in line are T-Mobile customers, just about 23 percent Verizon Wireless. Sprint users number about 10 percent, according to CNBC. One wonders what sort of win-back offers are ready to roll. And, in this case, whether anybody would even consider a win-back offer.

Ad Supported Wi-Fi?

Nobody knows whether ad support for municipal Wi-Fi services will work, though most seem to have given up on the notion that a network can be supported solely by advertising. Perhaps the more germane question at this point is how much ad-support models will complement subscription and municipal underwriting models (where a government entity becomes an anchor tenant).

Microsoft's own polling on the subject suggests a combination of free and subscription is viable. Penetration for a fee-based service might range from five to eight percent, while a "free" service might be used, some times, by 21 percent of people. Offer free and fee service and overall penetration could rise to about 26 percent.

Of course, the issue is whether an operator can get any significant amount of ad support. And as others in the field now have found, user potential in dense urban areas might be four times more than in a suburban area. All of which suggests muni Wi-Fi will be a supplemental form of access, useful at times but with single-digit subscriber potential. That's not shabby. Even independent WiMAX providers can't expect to do much better than that.

Significant capture of most of the access market by telcos and cable companies is part of the answer. But increasing use of 3G and 4G services by mobile users will be a significant factor as well.

If independent providers of mobile WiMAX can offer service cheap enough, they might yet carve out a niche in the "connected personal devices" space. The issue is competition from the likes of Sprint Nextel or others who may adopt mobile WiMAX as their 4G platform.

If the equivalent of "multi-user" plans were to be offered aggressively by a mobile carrier, with reasonable broadband plans plus significant discounts for plan member use of additional devices (gaming consoles, PDAs, cameras), that will prove attractive for much of the market.

Mobile voice and broadband to a "mobile phone", plus PC data card, plus connections for other devices from a single provider offering price discounts for each additional unit. That's especially true if the user-perceived value of connectivity for things like cameras is seen as low. A mobile carrier can afford to price such connectivity at low levels if it is capturing reasonable value from 3G phones and PC cards from a single customer.

But tethered PC connections used by the mass market will be dominated by cable and telco providers. Broadband for mobile "phones" will be dominated by the wireless carriers. What remains uncertain is how the "connected personal devices" segment might develop (cameras, iPods and MP3 players, game players, PDAs). There will be niches. The issue is how big any of those niches will be, and whether providers can operate at costs low enough to serve those niches.