39% of SMBs Will be Buying Cloud Services by 2014, Study Suggests

Some 39 percent of small and medium-sized businesses expect to be paying for one or more cloud services within three years, an increase of 34 percent from the current 29 percent, a study conducted by Edge Strategies has found. The study also found that respondents expect to almost double their use of cloud services over the next three years.

The global survey of 3,258 firms that employ up to 250 employees included respondents from Australia, Canada, China, France, Germany, India, Japan, the Netherlands, Norway, Russia, Singapore, South Africa, South Korea, Spain, the U.K. and the U.S.

Collaboration, data storage and backup and business-class email are some cloud-based services that hold promise for channel partners and other sales entities. SMBs paying for cloud services will be using 3.3 services, up from fewer than two services today, over the next few years, the study suggests.

The larger the business, the more likely it is to pay for cloud services. The study suggests 56 percent of companies with 51 to 250 employees will pay for an average of 3.7 services within three years.

Within three years, 43 percent of workloads will become paid cloud services, but 28 percent will remain on-premises, and 29 percent will be free or bundled with other services.

http://www.microsoft.com/presspass/emea/presscentre/pressreleases/MSSMBCloudAdoption.mspx

Consumerization of Enterprise IT Continues

Workers now report using an average of four consumer devices and multiple third-party applications, such as social networking sites, in the course of their day, according to a study sponsored by Unisys. Also, workers in the survey reported that they are using their own smartphones, laptops and mobile phones in the workplace at nearly twice the rate reported by employers.

In fact, 95 percent of respondents reported that they use at least one self-purchased device for work. Another big change is that where enterprise IT staffs used to assume they were responsible for training and supporting users on enterprise technology, these days many users simply will go ahead and train themselves to use tools they prefer. That also is a big change.

That 'consumerization' of technology is quite a big shift. Decades ago, the pattern of technology diffusion was fairly straightforward. The latest new technology was purchased by large enterprises and large government entities. Over time medium-sized businesses and organizations started to buy the same technology. Later, small businesses and organizations adopted the tools. Finally, some consumers 'brought the technology home' and used it as well.

All of that has changed over the last two decades. These days, many enterprise tools actually were brought into the enterprise by consumers who already had adopted the technology for home use.

Consumerization of Enterprise IT Continues

Net Neutrality Positions Hinge on Assumptions

Sir Tim Berners-Lee, inventor of the World Wide Web, has told Internet service providers that their plans for a two-tier Internet go against the principle of net neutrality. Berners-Lee said that Internet users should have free and open access to all content, and that content providers should also have unrestrained access to customers.

That sort of points up the confusion around the whole notion of network neutrality, understood as the idea that every user and entity should be able to communicate with every other user, for "free."

Even the original thinking that every entity should be able to communicate with every other entity no longer is possible. China will not allow some communications, on some subjects, by any Chinese user, no matter what a content or application provider might think. Many governments will not allow the use of Skype or other VoIP services and applications.

Net Neutrality Positions Hinge on Assumptions

Watch for Significant Cord Cutting in 2012

Nearly 25 million U.S. households have watched online video on their standard TVs, Forrester Research reports. The U.S. online adults Forrester Research surveyed reported that 14 percent of their total video viewing was coming from the Internet, on average. Assuming a typical user watches five hours a day worth of video, which implies about 42 minutes a day of online video consumption using TVs, PCs or other devices.

When the results are sorted to include only respondents who say they watch online video on a TV, 28 percent of total viewing time—about an hour and 24 minutes a day—is online video.

In about 56 percent of cases, consumers are using their videogame consoles as the gateway to online viewing that is displayed on a TV. That makes sense, as the game players are, by definition, already connected to the TV and to a broadband connection.

The personal computer is the second most common gateway device used to view online video on a standard TV, Forrester Research reports that 10.9 million homes currently connect a PC to a TV at least occasionally, representing about 44 percent of the gateway devices used to watch online video on a TV display.

Watch for Significant Cord Cutting in 2012

Half of Mobile Subscribers Use Their Phones to Shop

About half of mobile phone owners use their devices when shopping, to one extent or another.

While 89.7 percent of the U.S. population aged 18 to 64 have mobile phones, only 49.1 percent are using their phones to shop, according to Arc Worldwide, the marketing services arm of advertising agency Leo Burnett.

Mobile shoppers are using phone-friendly versions of websites and apps to compare prices, read reviews, check out product features, download coupons and make purchases.

read more here

Half of U.S. Mobile Users Buy Mobile Broadband, Parks Associates Says

"Almost 50 percent of U.S. mobile phone users pay for mobile Internet access, according to Parks Associates. Some 95 percent pay for SMS, 92 percent pay for Internet access, 83 percent pay for mobile email, 63 percent pay for mobile navigation, and 43 percent pay for mobile video.

Parks Associates reports almost 50% of U.S. mobile phone users pay for Internet; global data revenues to reach $500 billion by 2015

Tablet Sales Could Drive Significant Mobile Broadband Sales

In yet another sign that connected devices other than smartphones are starting to drive demand for mobile broadband service, Parks Associates forecasts more than 68 million of the 126 million tablets sold worldwide in 2015 will have 3G or greater technology. That only means that users have the ability to buy mobile broadband, not that they will, of course.

Some 29 percent of the 16.5 million tablets sold in 2010 featured embedded 3G technology, while tablets with 3G or 4G technology will account for over half of all tablets sold in 2015.

Tablet Sales Booming Alongside 3G and 4G Network Subscriber Growth

U.S. SMBs Highly Likely to Buy Tech Support Services for Tablets, Other IT

U.S. small businesses are three times more likely than average consumers to use professional computer-related technical support services, compared to consumers, and significantly more likely to purchase additional support features when acquiring new equipment, Parks Associates says.

"SMBs waste dozens of hours per month troubleshooting technology issues," said Kurt Scherf, VP, principal analyst, Parks Associates. "Over 70 percent are involved with ongoing computer maintenance on a monthly basis."

About half deal with Internet access issues, 44 percent troubleshoot computer problems, 31 percent troubleshoot networking issues, and 27 percent deal with server problems.'"

There might be new opportunities for a variety of companies and channels. Apple, for example. recently announced JointVenture, a new support network for small businesses that combines remote and retail support for its iPads and Macs.

U.S. SMBs three times more likely than average consumers to purchase professional technical support for tablets, smartphones, PCs

Tech Company Valuation: 1999 and 2011

It's hard to say for certain whether we are in a dangerous valuation bubble for Internet companies or not, as we were around 2000.

It is clear there is an enormous wave of Internet innovation going on at the moment. But there will be excesses and failures, as well as some big new market leaders.

But one difference seems to be that all the emerging companies are applications and software firms. You'd be hard pressed to name a hardware company that is among the emerging firms.

Microsoft Strategy Chief: Tablets May Just Be A Fad

Microsoft's chief technical officer and strategic leader Craig Mundie told an audience in Australia that he's not sure if tablets are here to stay. Steve Jobs agrees with Mundie on one point: the iPad is not a PC. Beyond that, Apple and Microsoft do not seem to agree on much else.

Microsoft Strategy Chief: Tablets May Just Be A Fad

Google "Plus One" is Another Way Users Can Annotate the Web

NFC is Overhyped, says Sybase

Sybase is a leader in text messaging based mobile payments, so Sybase might be forgiven its public view that mobile payments using near field communications are over-hyped at the moment. The general observation is correct, as always is the case. Enthusiasm always outruns actual adoption when brand-new technologies are introduced.

Sybase says text-based payments more than doubled in 2010, so “mobile commerce is exploding." But the skeptical view about NFC is both a realistic assessment of what can happen in 2011, and a rational response for a leader using a rival method.

NFC is way overhyped, says mobile payment leader Sybase | VentureBeat

Microsoft Planning Mobile Payments Support

Microsoft Corp. is working on a version of its Windows Phone software with near field communications support, allowing creation and use of NFC-based mobile payments applications and services. What isn't immediately clear is whether Microsoft wants to provide NFC support without creating its own mobile payments solution, or will try to compete as a supplier of mobile payments or related services.

Microsoft Is Said to Plan Mobile Payments in Phone Software - Businessweek

Is a Wireless Duopoly a Good Idea?

Though the notion will strike some as obviously ill-fitting, until 30 years ago, telecom companies were regarded as natural monopolies. There are few places left where that remains the case.

That doesn't necessarily mean there is universal agreement about the best way to foster competition, or which patterns are stable and yet workably competitive. In some cases, network access still is seen as a sort of utility function, with competition between retail providers using a shared wholesale network now seen as the way to harness competition while minimizing investment in expensive access networks. That isn't the pattern in the U.S. market, however.

AT&T's proposed acquisition of T-Mobile USA, with no change in the Verizon Wireless footprint, which would result in nearly 75 percent of U.S. subscribers being served by just two national carriers. In some cases, duopolies arguably have provided workable, though not perfect competition.

In the wireless sphere, some will argue that the analog services duopoly was characterized by low rates of innovation, high prices and modest mass market adoption. Not until new competitors and digital services were unleashed did the mobile industry really reach ubiquity. So some will worry about a return to a national duopoly.

But some also will note that much innovation and competition in the wireless space now is conducted by application and handset providers, and that access is just one element. It will not be a terribly easy analysis to figure out what the "market" is, or how the dynamics of competition now work.

Mallinson: Working through mobile competition pipedreams - FierceWireless:Europe

Kansas City, Kan. to Get Google 1-Gbps Fiber to Home Network

Kansas City, Kansas will get a Google-built 1-Gbps fiber-to-home access network as part of a Google test of what can be done when such networks are available.

Official Google Blog

Buyer Processes for Software and Hardware are Changing

As more business software moves to a cloud-based model, something else is going to change: The way business customers buy software and applications. To an extent probably not yet appreciated, a shift to Internet-delivered software makes it easier for business buyers to focus on business outcomes, not "speeds and feeds."

Buyers will start to focus less on "features" and start to concentrate on the quality of business outcomes enabled by technology, and not the technology itself, said Peter O’Neill, Forrester Research analyst.

That should have implications for sales teams, as it suggests the typical buyer is going to be inclined to look for a discussion of how a particular solution helps an organization boost its chances to grow revenue, or conversely how a given solution helps an organization reduce its costs in some measurable way.

As always, it is a good bet that the more interesting stories will revolve around "growing revenue" rather than "reducing cost." For some suppliers, this will represent a challenging shift. All too often, a hosted IP telephony discussion, or a potential new premises phone system sale, will center on all the features a new solution offers. That doesn't fit with the growing emphasis on "business impact," especially as the actual "buying" becomes easier, since applications can be sourced simply by using the Internet access connection and browser.

By simplifying all the implementation and provisioning tasks, hosted or cloud-based applications mean the buyer can spend more attention on the direct business benefits attached to any solution. That will prove a different, and perhaps more difficult sales challenge, since the pitch will have to be on the business benefits, not the attributes of a given solution. Instead of "our box or software does X, Y and Z," sales forces will have to speak to the ways the deployed solution helps boost revenue, customer acquisition, retention, sales volume or number of prospects that can be contacted in a day.

Buyer Processes for Software and Hardware are Changing

Gartner Identifies 10 Consumer Mobile Applications to Watch in 2012

The most important mobile apps in 2012 will be those that are purpose-built to take advantage of mobile device capabilities and situational use cases, say analysts at Garner. Perhaps the most interesting apps will combine multiple mobile-specific features that use sensor information, combine it with other user-supplied preferences, and then create some sort of commerce activity.

In other words, the mobile experience is becoming a distinct medium from the location-based experience, representing something more than simply a smaller-screen, out of home or "on the go" version of the tethered Internet experience. If you had to pick one element that is most distinctive, it would be "location," the smartphone's ability to use the actual user location, as it changes, to modify the application experience.

Most of the distinctive mobile apps will use location, mapping and directions, in conjunction with other user-supplied data and preferences, to create new experiences and new business models for application and service providers. Context awareness is the new wrinkle.

Gartner Identifies 10 Consumer Mobile Applications to Watch in 2012

How Traditional Telecom Suppliers are Preparing for Mobile Payments

Mitch Cornell, Xius VP, talks about the mobile payments business, particularly illustrating how a traditional provider of prepaid mobile solutions believes its traditional solutions can be "re-purposed" for the mobile payments ecosystem.

Apps Moving to PCs

Enteprise Hierarchies Endangered?

As 24/7 connectivity, social networking, and increased demands for personal freedom further penetrate the walls of the corporation, corporate life will continue to move away from traditional hierarchical structures, a Booz & Co. analysis apparently suggests. Instead, workers, mixing business and personal matters over the course of the day, will self-organize into agile communities of interest.

By 2020, more than half of all employees at large corporations will work in virtual project groups. These virtual communities will make it easier for non-Western knowledge workers to join global teams, and to migrate to the developed world.

The proliferation and increasing sophistication of communication, interaction, and collaboration technologies and tools, and the economics of travel itself, will result in knowledge workers’ traveling much less frequently. Many of you undoubtedly would agree that although work processes are becoming more collaborative and fluid, the hierarchy of authority has not much changed.

The Rise of the Connected Generation: Some Amazing Facts - GLG News