Mobile Browser Share: iPhone Surprises

Okay, just to be clear about this: Apple's iPhone browser has grabbed a 0.09 percent share, which might not seem like much until you compare it to the competition. Windows CE, which encompasses every Windows Mobile device shipped, holds a 0.06 percent share; Danger Research's Sidekick product family holds a tiny 0.02 percent share; and the Symbian S60 smart phone platform, favored by Nokia, has 0.01 percent, according to Net Applications.

Operating Systems Proliferate

What this market share data supplied by Net Applications doesn't show is the huge growth in specialized operating systems run by device such as the iPhone and iPod, among others. Does anybody else think it is shocking that iPhone, in months, already has zoomed past Windows CE, which has been in the market for years?

Windows XP 78.37%
Windows Vista 9.19%
MacIntel 3.59%
Mac OS 3.22%
Windows 2000 2.97%
Windows 98 0.76%
Windows NT 0.63%
Linux 0.57%
Windows ME 0.43%
iPhone 0.09%
Windows CE 0.06%
Windows 95 0.02%
Hiptop 0.02%
Series60 0.01%
Pike v7.6 0.01%
Web TV 0.01%
PLAYSTATION 3 0.01%
PSP 0.01%
iPod 0.01%
SunOS 0.01%
Nintendo Wii 0.01%
Mobile/1A543a 0.00%
OSF1 alpha 0.00%

Blockbuster, Netflix, Then What?

"Blockbuster" is almost synonymous with "rent a movie." But it appears "Netflix" is more nearly synonymous with "rent a movie by mail." What isn't clear is whether either of the two movie rental players will dominate the third phase of movie distribution, the download or streaming delivery of such material. Cable companies might have hoped to dominate that niche, but "pay per view" has not yet emerged as a truly significant revenue generator, with the exception of some sporting events and X-rated material.

Well, perhaps we should say that no sizable "legal" download business yet has emerged. There appears to be lots of illegal downloading going on. The fact that no name immediately jumps out as "synonymous" with downloading indicates the field remains open. There is no "category killer" yet in place.

at&t Internet Outage in former BellSouth Areas

Users are reporting outages in the former BellSouth territory on Monday Dec. 3, apparently caused by a Domain Name Server issue. IP services are really useful. They just aren't generally as reliable as the old public switched telephone network, though. These days, end users have to spend at least some time, and some money, creating backup systems for their crucial communications and information services.

Outage reports are posted from Georgia, Florida, Louisiana, South Carolina and Mississippi.

Comcast, Time Warner Won't Bid for 700-MHz Spectrum

Google is in, Time Warner Cable and Comcast are out, at least in terms of submitting an initial bid for 700-MHz spectrum. The big issue is how many of the incumbent wireless carriers will participate in the initial round. Verizon has been seen as a certain bidder, at&t a possible bidder, T-Mobile a potential bidder as well.

Cable companies have bid for spectrum in the past, in partnership with Sprint. So far, though, financial results from the cable-Sprint collaboration in the consumer market have been disappointing, though it remains unclear how much of the sluggishness is attributable to operational or marketing issues, and how much to "core competency" issues.

Up to this point, cablers have been most successful with products that can be delivered over their own plant. Wireless is outside that realm. Wireless might also be an area where telecom companies simply have more "core competence" capabilities that force cable companies to compete where they have few natural advantages.

For the moment, cable executives seem unwilling to acknowledge that wireless services are strategic.

Consumers really don't want a quadruple-play bundle, Time Warner Cable CEO Glenn Britt insists. "I don't think the quadruple play is a big deal," he says. "So far we've not seen a great demand for that." Comcast likewise only says it continues to study the matter of wireless services closely and continuously.

Big Changes Ahead in Entertainment Market

Up to a quarter of the entertainment consumed by people in five years time will have been created, edited and shared within their peer circle rather than coming out of traditional media groups, Nokia says. This phenomenon, dubbed 'Circular Entertainment', has been identified by Nokia as a result of a global study into the future of entertainment.

The study, carried out by The Future Laboratory, interviewed trend-setting consumers from 17 countries about their digital behaviors and lifestyles signposting emerging entertainment trends.

"The trends we are seeing show us that people will have a genuine desire not only to create and share their own content, but also to remix it, mash it up and pass it on within their peer groups: a form of collaborative social media," says Mark Selby, Nokia VP.

"We think it will work something like this; someone shares video footage they shot on their mobile device from a night out with a friend, that friend takes that footage and adds an MP3 file, the soundtrack of the evening, then passes it to another friend. That friend edits the footage by adding some photographs and passes it on to another friend and so on," he says.

Other findings:

- 23% buy movies in digital format
- 35% buy music on MP3 files
- 25% buy music on mobile devices
- 39% watch TV on the internet
- 23% watch TV on mobile devices
- 46% regularly use IM, 37% on a mobile device
- 29% regularly blog
- 28% regularly access social networking sites
- 22% connect using technologies such as Skype
- 17% take part in Multiplayer Online Role Playing Games
- 17% upload to the internet from a mobile device

Major Multitasking

If you try to add up all the hours people report spend online, consuming media, sending messages and so forth, you realize that if those people have jobs or go to school, they must be multi-tasking. More important for anybody whose business touches advertising, online advertising spending lags time spent by users on their media. Over time, that gets rectified as advertisers move more money in an online direction.

Hence Google's interest in the mobile Web.