Tuesday, January 11, 2011
How Will Verizon's Network Handle the iPhone?
Expect a spate of commercials and ads claiming that the iPhone works better on either AT&T's network, or Verizon's network. I suspect few consumers are going to be swayed, one way or the other, by such ads.
Gary Kim has been a digital infra analyst and journalist for more than 30 years, covering the business impact of technology, pre- and post-internet. He sees a similar evolution coming with AI. General-purpose technologies do not come along very often, but when they do, they change life, economies and industries.
eBay Introduces "Try It On Before You Buy" iPhone App
For clothing, the augmented reality feature is called “Outfit Builder.” Users can designate favorite pieces of clothing with the eBay app and store them in their “Personalized Closet.” Then, they use “Outfit Builder” to mix and match items in the closet. To try the items on, the user can similarly overlay the clothes on a white canvas or a saved photo or live image (by pointing the camera toward a friend or a mirror).
Once an outfit is created, it can be saved for future reference or shared via email.
Gary Kim has been a digital infra analyst and journalist for more than 30 years, covering the business impact of technology, pre- and post-internet. He sees a similar evolution coming with AI. General-purpose technologies do not come along very often, but when they do, they change life, economies and industries.
NFC Explosion Sets Stage for Mobile Payments Growth
Technology by itself does not always enable creation of new markets. But technology often is required for such new markets to form. If so, then the growth of near field communications capability in mobile phones is going to create the underpinning for a new mobile payments business, though many would not be at all surprised if mobile advertising, promotion and marketing emerged as a key driver of the value proposition for users.
Worldwide shipments of cell phones with built-in NFC capability will rise to 220.1 million units in 2014, up by a factor of four from 52.6 million in 2010. In 2014, 13 percent of cell phones shipped will integrate NFC, up from 4.1 percent in 2010, according to researchers at iSuppli
Gary Kim has been a digital infra analyst and journalist for more than 30 years, covering the business impact of technology, pre- and post-internet. He sees a similar evolution coming with AI. General-purpose technologies do not come along very often, but when they do, they change life, economies and industries.
There's Money in Virtual Goods
Virtual goods might be a viable revenue model for games developers. Tapjoy began testing out a freemium model for one of its mobile games "Tap Defense" a year ago and found that within a week, it was making six times more money going freemium than paid, based on revenue earned from sales of virtual goods or premium digital goods.
Eventually, the game was making 10 times what it was before. The market for freemium mobile apps went from about 20 a year ago to about 2,500 today, of which he said 90 percent use Tapjoy.
Tapjoy provides monetization, distribution and publishing services for social games, mobile applications, virtual worlds and other social publishers.
The Tapjoy platform includes a turnkey software library that enables mobile developers to embed fully functional virtual goods storefronts with the ability to process microtransactions. The library also comes with a built-in "pay-per-install" user acquisition program, an ad optimization layer and application analytics.
The Tapjoy platform includes a turnkey software library that enables mobile developers to embed fully functional virtual goods storefronts with the ability to process microtransactions. The library also comes with a built-in "pay-per-install" user acquisition program, an ad optimization layer and application analytics.
Gary Kim has been a digital infra analyst and journalist for more than 30 years, covering the business impact of technology, pre- and post-internet. He sees a similar evolution coming with AI. General-purpose technologies do not come along very often, but when they do, they change life, economies and industries.
Klout says it can Measure "Influence"
Measurement is why marketeers like online, mobile and other Internet-mediated advertising and marketing channels. Klout now claims it can use the same tools to measure influence.
Gary Kim has been a digital infra analyst and journalist for more than 30 years, covering the business impact of technology, pre- and post-internet. He sees a similar evolution coming with AI. General-purpose technologies do not come along very often, but when they do, they change life, economies and industries.
Facebook Valuation
Gary Kim has been a digital infra analyst and journalist for more than 30 years, covering the business impact of technology, pre- and post-internet. He sees a similar evolution coming with AI. General-purpose technologies do not come along very often, but when they do, they change life, economies and industries.
Global mobile data subscriptions to double in 2011
During 2010, mobile broadband subscriptions surpassed the half-a-billion mark globally. But Ericsson estimates that this number will double before 2011 ends. The greatest number of subscriptions, around 400 million, is expected to be concentrated in the Asia Pacific region, followed by North America and Western Europe with more than 200 million subscriptions each.
Mobile broadband currently accounts for only 10 percent of total mobile subscriptions but a rapidly increasing majority of the traffic, Ericsson says. Mobile data traffic continues to grow exponentially even after the historic cross over point in December 2009 when data first exceeded voice, as reported by Ericsson earlier this year
Mobile broadband adoption has accelerated with strong growth of smartphones, connected laptops and tablets, supported by the introduction of high- performance networks. Smartphones' users are increasingly using applications and internet services on the go. Global mobile data traffic continues to grow rapidly, with Ericsson announcing in August 2010 that it had tripled in just one year.
Global mobile data has nearly tripled in the last year, growing more than 10 times faster than voice, according to Ericsson measurements. According to Ericsson statistics, global measured mobile data traffic stands at nearly 225,000 terabytes per month as of the second quarter of 2010.
Gary Kim has been a digital infra analyst and journalist for more than 30 years, covering the business impact of technology, pre- and post-internet. He sees a similar evolution coming with AI. General-purpose technologies do not come along very often, but when they do, they change life, economies and industries.
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