Tuesday, January 11, 2011

Klout says it can Measure "Influence"

Measurement is why marketeers like online, mobile and other Internet-mediated advertising and marketing channels. Klout now claims it can use the same tools to measure influence.

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Agentic AI Will Reshape Web Ad Economics

“For at least the last at least 30 years, the business model of the internet has been advertising,” says Matthew Prince, Cloudflare CEO . “I...