Monday, February 7, 2011
Sony Ericsson Experia Pllay: First "Gaming Phone
Smartphones have proven to be popular casual gaming devices. So Sony Ericsson's new Experia Play is the first serious attempt to design a smartphone with gaming as a lead experience, much as BlackBerries had email as a lead experience, and some other devices are designed to lead with social media, Facebook access or navigation.
Gary Kim has been a digital infra analyst and journalist for more than 30 years, covering the business impact of technology, pre- and post-internet. He sees a similar evolution coming with AI. General-purpose technologies do not come along very often, but when they do, they change life, economies and industries.
Motorola Xoom Tablet Super Bowl Ad
The Motorola Xoom ad obviously is a take on the famous 1984 Apple ad, aired at a time when Apple, struggling against Microsoft, wanted to emphasize its "be different" ethos.
Here's the Apple ad, for comparison. Oddly enough, it now is Apple that is the tablet "incumbent", Apple that is taking some heat for curation of the end user experience. Android devices such as Xoom that are more "open."
Here's the Apple ad, for comparison. Oddly enough, it now is Apple that is the tablet "incumbent", Apple that is taking some heat for curation of the end user experience. Android devices such as Xoom that are more "open."
Gary Kim has been a digital infra analyst and journalist for more than 30 years, covering the business impact of technology, pre- and post-internet. He sees a similar evolution coming with AI. General-purpose technologies do not come along very often, but when they do, they change life, economies and industries.
Sunday, February 6, 2011
Groupon Super Bowl Ad
Save the rainforest.....
Gary Kim has been a digital infra analyst and journalist for more than 30 years, covering the business impact of technology, pre- and post-internet. He sees a similar evolution coming with AI. General-purpose technologies do not come along very often, but when they do, they change life, economies and industries.
New 7-Inch iPad?
Despite dismissals of seven-inch tablets by Apple executives, Apple might be working on a seven-inch model. To some extent, that dismissive attitude can be chalked up to corporate sparring with competitors that have elected to come to market with devices using that form factor, when Apple is selling only 10-inch models.
Gary Kim has been a digital infra analyst and journalist for more than 30 years, covering the business impact of technology, pre- and post-internet. He sees a similar evolution coming with AI. General-purpose technologies do not come along very often, but when they do, they change life, economies and industries.
Skype Sees Cloud Services Revenue Opportunity
Skype will be making a big move to the cloud in 2011. Skype’s cloud products will vary, from a plug-in to the ability for developers and advertisers to embed click-to call ads using Skype’s technology.
Specifically, click-to-call advertising on the web is a way for Skype to bring in revenue, the company believes. Another potential revenue model is to work with carriers to include Skype’s mobile services as part of a consumer’s phone bill.
Specifically, click-to-call advertising on the web is a way for Skype to bring in revenue, the company believes. Another potential revenue model is to work with carriers to include Skype’s mobile services as part of a consumer’s phone bill.
Gary Kim has been a digital infra analyst and journalist for more than 30 years, covering the business impact of technology, pre- and post-internet. He sees a similar evolution coming with AI. General-purpose technologies do not come along very often, but when they do, they change life, economies and industries.
TD Bank Launches Mobile Banking App for BlackBerry Devices
TD Bank has launched its banking app for BlackBerry devices. With the TD Bank mobile app, BlackBerry users can:
Check deposit, loan and credit card balances
Transfer funds
Make bill payments
Find local branch and ATM locations
View pending transactions and account history
Enroll in TD Debit Card Advance
Use the easy one-click option to call TD Bank’s 24/7 live customer service center
Check deposit, loan and credit card balances
Transfer funds
Make bill payments
Find local branch and ATM locations
View pending transactions and account history
Enroll in TD Debit Card Advance
Use the easy one-click option to call TD Bank’s 24/7 live customer service center
Gary Kim has been a digital infra analyst and journalist for more than 30 years, covering the business impact of technology, pre- and post-internet. He sees a similar evolution coming with AI. General-purpose technologies do not come along very often, but when they do, they change life, economies and industries.
Smartphones More Effective for Ad Campaigns
Compared to feature phone users, smartphone users are most impacted by mobile campaigns, according to Millennial Media.
Direct comparisons show that smartphones are an especially superior vehicle for advertising compared to feature phones in the area of mobile ad awareness, or capturing customer attention. Smartphone campaigns have 39 percent effectiveness in this area, about 39 percent more than the 28 percent effectiveness of feature phones.
In addition, smartphones are 30 percent more effective than feature phones in the area of unaided awareness (17 percent compared to 13 percent), and 25 percent more effective in purchase intent (15 percent compared to 12 percent).
Direct comparisons show that smartphones are an especially superior vehicle for advertising compared to feature phones in the area of mobile ad awareness, or capturing customer attention. Smartphone campaigns have 39 percent effectiveness in this area, about 39 percent more than the 28 percent effectiveness of feature phones.
In addition, smartphones are 30 percent more effective than feature phones in the area of unaided awareness (17 percent compared to 13 percent), and 25 percent more effective in purchase intent (15 percent compared to 12 percent).
Gary Kim has been a digital infra analyst and journalist for more than 30 years, covering the business impact of technology, pre- and post-internet. He sees a similar evolution coming with AI. General-purpose technologies do not come along very often, but when they do, they change life, economies and industries.
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