Tuesday, July 5, 2011

15 million iPhone 5s for September 2011 Launch

Taiwan-based notebook maker Pegatron Technology is estimated to gotten orders for 15 million iPhone 5s from Apple and is set to start shipping in September of 2011, according to DigiTimes.

Apple's CDMA iPhone 4 sales were lower than expected in the first quarter of 2011, Pegatron shipped less than four million CDMA iPhone 4s.

Monday, July 4, 2011

Google Doesn't Need Twitter Anymore

http://www.sfgate.com/cgi-bin/article.cgi?f=/g/a/2011/07/04/businessinsider-google-lets-contract-with-twitter-expire-2011-7.DTL

The Digital Transition in "Print" Already Has Occurred

A new study by Havas Media of reading habits shows respondents spending 37 minutes a day on digital publications as opposed to 22 minutes a day on print press. The switch to digital already has occurred, one might conclude, at least for readers of large national media products.

According to the Havas Media survey, 51 percent of the respondents prefer web sites, 31 percent prefer electronic editions, and 17 percent use mobile applications.

Tablet Media Consumption

Media consumption on tablets across North America and Europe has grown substantially, InMobi reports. Globally and in North America, both the Samsung Galaxy Tab and the Apple iPad break into the top 15 devices by ad requests on the InMobi ad network. In Europe alone, the Apple iPad represents over 81 million ads in May 2011.

Download the full report here: http://www.inmobi.com/research/

Beyond tablets, the mobile ecosystem continues to grow. The InMobi network grew by over 40 percent from February to May and now receives over 35.7 billion mobile ad requests monthly. Smart phone ad requests grew 73 percent. The Nokia operating system still represents the most prominent mobile platform by ad requests, followed by Symbian OS, although Android has grown very fast and is now only 2.5 share points behind Nokia OS.

U.K. Mobile Market: Share Changes as Prices Change

Ken's Tech Tips chartSome recent evidence from the U.K. mobile market illustrates the delicate issue of "raising prices" in a competitive market. Three recently added an unlimited plan that appears to have lifted its market share.

Other carriers have raised their prices, with results you might have imagined.


Social Media Changing Media

It isn't yet clear how much success Google+ will have. But the fact that Google has invested heavily in what has to be called a new social initiative tells you all you need to know about the growing importance of social networks in media, and as media.

Up to this point, search algorithms have been built around pages and links. Google never discloses its actual algorithms, but the "PageRank" formula uses the number, type, and reputation of other pages that link to any given site as a major ranking factor. These days, though, the explosion of social networks has had an effect.

Today, far more status updates, photos, videos and other social flotsam and jetsam are published and shared than fully formed Web pages. That’s because content creation is now about "small stuff," rather than "big stuff." The popularity of such "micro" bits of content is that there now is a need to index lots more "personal" content, compared to commercial, professional or other more traditional content sources and sites.

That doesn't mean traditional sites have to be abandoned for Twitter streams. It does mean that it makes a difference whether content gets re-tweeted, "like" or otherwise shared. Google, for example, now incorporates Twitter data into Google results.

Specifically, tweets and mentions of your published content receives has a material impact on how Google ranks your sites, pages, posts and stories.
It actually isn't easy to describe the suite of services that are part of Google+. See http://googleblog.blogspot.com/2011/06/introducing-google-project-real-life.html.

The issue for content marketing is that social sharing is becoming a more important SEO requirement.

Sunday, July 3, 2011

Google+ Cost $585 Million?

By one back of the envelope calculation, it might have cost Google some $585 million to create Google+.

Zoom Wants to Become a "Digital Twin Equipped With Your Institutional Knowledge"

Perplexity and OpenAI hope to use artificial intelligence to challenge Google for search leadership. So Zoom says it will use AI to challen...