How Big an Opportunity is "Mobile Banking?"

Is "mobile banking" a key revenue opportunity, or not? The answer is that "it depends" on what you mean by "mobile banking" and where those operations are conducted.


According to recently conducted survey by ACI Worldwide, 76 percent of Indian mobile respondents used their mobiles for mobile banking in last six months.

Comparatively, only 38 percent of  respondents from the United States, and 31 percent from the United Kingdom said they had used mobile banking in last six months. 


China, came in after India with 70 percent of users using mobile banking followed by South Africa (61 percent). The global average for Mobile Banking adoption rate stands at 35 percent of mobile users.


But there are key differences. Where both online banking using PCs, and branch bank infrastructure are highly developed, people tend to use mobile banking to check balances or move money between accounts. 


In regions where the banking infrastructure is undeveloped, and availability of PCs and Internet access is limited, people more often use mobile banking as a way to move money from one person to another, or from person to organization (to pay a utility or school bill, for example). 


As you would guess, the revenue opportunity for a "mobile banking" services supplier is greater, and more direct, in scenarios where peer to peer payments are involved. As people pay fees to Western Union to move money, so mobile banking in a P2P context represents per-transaction fees that are easy to measure.


That is not the case for "softer" mobile banking transactions conducted in regions where the banking infrastructure is highly developed. In Western Europe or North America, for example, mobile banking more often is used in place of an online session to check balances, rather than as a way to move money from person to person, or person to organization. 


That means "mobile banking" is a clearer revenue generating activity and business in developing region, than in developed regions.
In India, 64 percent  of ACI Worldwide survey respondents used their mobile phones to make payment at least once in last six months, while in China 66 percent said they had done so.

Only 30 percent of U.S. respondents and 23 percent of U.K. respondents reported they had made payments on mobile in last six months. Keep in mind that all the data includes content and virtual goods purchases (remote payments), as well as peer to peer money transfers or other mobile payments such as in-store purchases.


So it is likely that mobile banking activity in developed regions is "checking my balance," while mobile payments activity is "remote payments" (buying a game or app).

Some 25 per cent of U.K. mobile internet users now use mobile banking services, according to Antenna Technologies.  

Likewise, the mobile commerce market is expected to account for 24.4 percent of overall e-commerce revenues by the end of 2017. 


This represents the result of some spectacular growth in 2011, when the mobile online commerce market doubled in size to $65.6 billion, according to to ABI Research. If you assume that transaction fees amounted to 1.75 percent of the value of the transactions, then mobile payments provider revenue amounted to something like $1.1 billion in 2011.


The potential revenue is bigger if you assume an average of 2.75 percent transaction fees. In that case, the transaction fee revenue was about $1.8 billion in 2011.


But there are many other segments of the mobile commerce business, including hardware and software to support commerce, advertising, loyalty, marketing. In that sense, the mobile commerce opportunity is bigger, and affects more suppliers, than the mobile payments business.




According to the ACI Worldwide survey, the countries with highest levels of mobile payment adoption also display highest importance on mobile payments and money movement. Roughly two-thirds of Indian consumers consider making payments and moving money using their mobile phone in the next three years to be “very important” to them —in contrast only one in 10 French and Canadian consumers think mobile payment is “Very Important”.

In Brazil, for example, although 39 percent  of consumers consider mobile payment and money movement to be “very important,” 75 percent  would use their mobile phone to replace cards. That points up a key difference between “developed” and “developing” regions.

The ability to use a mobile phone as a payment channel is of clear value in settings where the banking structure is undeveloped. That function offers less value in markets where both online banking by PC and the branch banking infrastructure are highly developed.





The point is that "mobile banking" represents different opportunities in developed and developing regions. In the former markets, it is broader mobile commerce, including point of sale payments, where the revenue gains lie. In developing regions, it is peer to peer money transfers, for the most part. 

Smart Phone Adoption Correlates with Household Income, Except in China

Generally speaking, smart phone adoption is directly related to household income. But there are exceptions, such as the Chinese market, which "over indexes" for smart phone penetration. 


One suspects that subsequent generations of lower-cost smart phones and new retail plans are going to allow smart phone penetration rates to over index more like the Chinese market already does. 


In fact, you might argue that, despite lower per-capita monthly income, users in some "developing" markets already over index for smart phone penetration. 


Source data: International Labor Organization, MobiThinking



_{Source data: Telefonica January to June 2012 Results}

AT&T to Shut Down 2G network by 2017

In a Securities and Exchange Commission "10Q" filing, AT&T said that it will it will shutting down its second generation network so that it can concentrate on upgrading infrastructure to better technologies for the future.

The network shutdown will occur by January 1, 2017, and the spectrum used by 2G services will be reallocated for 3G and 4G use. Currently, about 12 percent of its customers under contract are still using handsets that do not support 3G.

When 95% Fiber Connections are Not a Good Thing

T-Mobile USA has "enhanced backhaul" covering 100 percent of its 4G (HSPA+) network, 95 percent of which is fiber backhaul, says T-Mobile USA. 


For T-Mobile USA and its customers, that is a good thing. For suppliers of those fiber backhaul connections, that is a good thing. 


The only ecosystem provider for whom that is not a good thing are the other suppliers of fiber backhaul services to mobile service providers who are not currently supplying the connections. 


And T-Mobile USA is going to need that bandwidth as it introduces the Samsung Galaxy S,  It is said to be one of T-Mobile’s fastest devices.

The Samsung Galaxy Note also offers the T-Mobile 4G Pro App Pack, a collection of apps and services including Dropbox, Evernote, Square, TripIt, CamScanner and LinkedIn.

The Galaxy Note also offers a variety of entertainment experiences, such as T-Mobile TV in mobile HD for watching live TV programming, Samsung Media Hub for renting and buying the latest movies and TV shows, and Google Play Music. 

The Galaxy Note also features an 8-megapixel rear camera and a 2-megapixel front-facing camera, to capture pictures and HD videos to share with friends, family and social networks.

Many of those applications will require lots of bandwidth. 

MetroPCS Launches "Dyle" TV Service on Samsung Galaxy S Lightray 4G

MetroPCS Communications has enabled the Dyle broadcast TV service on the Samsung Galaxy S Lightray 4G handset, the first smart phone in the U.S. market to offer live, local broadcast television using the Dyle mobile TV service.


Dyle offers content from broadcasters NBC, Fox, ABC, CBS Television, LIN Media, Telemundo, Univision, Ion, Belo, Cox Media, E.W. Scripps, Gannett Broadcasting, Hearst, Media General, Meredith, Post-Newsweek Stations and Raycom Media. In total, 92 stations have agreed to work with MCV.

The Mobile Content Venture that owns the Dyle service hopes people will want to watch linear TV on their smart phones, but some are skeptical, though Dyle says its research shows people will watch. 

Dyle research suggests that up to 61 percent of respondents to a survey would be very likely to switch service providers, or somewhat likely to switch service providers, to use such a service. 

One advantage of Dyle is that it does not use Internet bandwidth, simply adding direct ability to display a standard TV broadcast signal on a mobile device. 

Access to the Dyle mobile TV service will be offered in select markets and at no additional charge to customers on a MetroPCS 4G LTE service plan. In some other cases, Dyle has talked about charging a fee to use the service. 

Is Business Bandwidth a Problem?

Most U.S. businesses still use low-speed, 1.5 Mbps T1 connections to run their businesses, despite the fact that consumers routinely have connections running at 20 Mbps to 30 Mbps.

But is that a problem?

That is a matter of opinion. Ignore for the moment the growing ability businesses have to buy faster services, supplied by fixed networks, mobile or even satellite providers. There is a difference between "availability" and "purchase," even in instances where the higher speeds are available. In many, if not most cases, businesses are buying the services required to support their businesses.

And in most cases, 1.5 Mbps might be sufficient for business buyers, as odd as that might sound. For starters, most smaller businesses are not often required to consume much bandwidth as part of their daily operations. Most small businesses use bandwidth in an ancillary way, unlike an Internet or applications business that might well require lots of bandwidth.

Retailers, for example, typically do not require much bandwidth to run their businesses. Office-based businesses that provide services often do need more bandwidth, but anecdotal evidence suggests such businesses generally are able to buy affordable broadband, when they need it, at least in urban areas.

It arguably remains true that many smaller businesses are not served by optical fiber facilities. As of March 2012, fiber facilities were only available to 20.5 percent of commercial buildings across Europe, and to 31.8 percent of commercial buildings in the United States, according to Vertical Systems Group.

But that doesn't automatically mean that smaller businesses cannot buy bandwidth services of 10 Mbps to 20 Mbps, for example, to support web surfing requirements. But that application typically is not mission critical in the same way that voice services or credit card authorizations are important.

In that sense, the current lack of "fiber optic" access, rather than bandwidth, is not a "problem." There are areas, especially in rural settings, where that is not true. But many smaller businesses might be able to buy the levels of bandwidth they require, without much problem.

At least in terms of anecdotal evidence, one doesn't hear of smaller businesses complaining that lack of bandwidth poses peril to their businesses.

Mediacom Consumption Caps Won't be a Problem for 98% of Users

Bandwidth caps are a contentious issue in some quarters, the argument being that it is somehow injurious to customers when "reasonable" usage quotas are a normal condition of service. 


There seems to be no such resistance to the notion that consumption of many other products, including electricity, water, gasoline, natural gas, soap, vegetables, salt, sugar or meat is consumption based. 


New consumption caps for Mediacom high-speed access customers arguably are not going to be a problem for 98 percent of Mediacom customers. Those new plans will be an issue for perhaps two percent of the highest users. 


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