Legacy technologies can remain in use for quite some time, as a Bank of America survey of U.S. consumers suggests. For communications service providers, the salient example is “landline” phone service, used by just 36 percent of those surveyed.
The very inclusion of landline voice service with outmoded platforms such as compact discs, physical calculators, VCRs and records indicates something about the likely future of landline voice services.
It would not be unrealistic to predict that, at some point, buying of such services--absent other bundling--would fall to low double digits. The countervailing trend is bundling, where consumers are offered discounts for buying phone service with video and internet access, “artificially” inflating demand for landline voice.
The survey, conducted by Convergys, included 1,000 respondents throughout the United States, of adults 18 or older with a current banking relationship (checking or savings), and who own a smartphone.
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