Tuesday, May 26, 2020

Verizon Says Calling and Text Messaging Already Have Returned to Pre-Covid Levels

Verizon reports that call volumes as well as text messaging are “returning to normal levels,” while physical mobility also is increasing. That last statistic is evidence that lockdown and stay-in-place rules are loosening. 


According to Verizon’s handoff metrics, 44 states have had increases in mobility over the last two weeks and 36 percent of states have surpassed their pre-COVID mobility levels, Verizon says. Verizon’s stats also show these trends have been in place since at least the end of April. 


Verizon’s April 29 report on usage indicated that “most categories of usage are starting to decline, with some falling significantly below peak levels.” Downloads were down five percent, week to week, and have dropped about 55 percent from the peak infection period. Gaming dropped 10 percent week over week and 45 percent from the point of peak infection. 


“Customers have placed 14 percent fewer wireless calls from the peak of COVID, while calling and wireless calls are now three percent shorter in duration,” Verizon said. 


On the other hand, we need to be careful about attributing literally every social phenomenon to the impact of the Covid-19 pandemic. Mobility normally increases in the spring, in any case. “In the spring, we often see an increase in handoffs as people move around more and volume on our networks increases over what we see in the winter,” said Verizon Chief Technology Officer Kyle Malady.  


Still, gaming is up 82 percent over pre-COVID levels, virtual private network connections are up 72 percent over pre-COVID levels and use of collaboration tools are about 10 times pre-COVID levels.


Nor can we be too confident about predictions of long-term changes in customer behavior as we move further from the pandemic. Changes that already were in place pre-Covid will persist. But the magnitude of such changes, out about five years, are hard to estimate. Even past traumatic events (the Great Recession of 2008, the internet bubble burst of 2001, 9/11 attacks) have produced changes that are hard to see, over longer periods of time. 


The return of calling and text messaging behavior might be an example. We are not yet out of the lock-down, and already basic behaviors are returning to pre-Covid levels.


That is not to say permanent changes in behavior are inconceivable. We simply should not extrapolate in a linear way from our emergency behaviors.


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