Tuesday, June 23, 2020

Internet Access will be 64% of Total Service Provider Revenue in 2024, Says Omdia

The two biggest revenue drivers for connectivity providers in 2024 will be mobile data and fixed network broadband, according to Omdia analysts. Internet access, in fact, will be 64 percent of total connectivity provider revenues in 2024. Voice services on all networks will generate 14 percent of total revenue. 

source: Omdia


Global revenue trends will be negative for voice, positive for internet access, smart home and video. Mobile data revenue will grow about twice as fast as fixed internet services. 


Service

Revenue $ Billion

% of Total

Mobile Voice

147

10%

Fixed Voice

61

4%

MobileText

14

1%

Mobile Data

570

41%

Fixed Data

329

23%

Video

120

9%

Smart Home

162

12%

Total

1403


Source: Omdia data, IP Carrier calculation


In terms of strategy, revenue growth will be most critical for mobile data, since that is the single biggest revenue driver. Voice services and messaging simply must be harvested and run to maintain profit margin. The growth areas of video and smart home must be cultivated.


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