Jajah Direct, a new service from Jajah, now allows users to place global calls using any phone and local access numbers, without the use of a Web connection to set up the calls. The actual charges will vary based on carrier policies on "local" calls. If, for example, a caller can reach a "local" number charged as a "free" call, then the global calls are "free." In other cases the charge is the normal per-minute "domestic" call rate plus an international surcharge.
Users of Jajah Direct will dial a local Jajah access number in their city, and then dial the number they want to call. Jajah connects the user directly using VoIP. After the call, the caller will receive a unique local number for the contact, which can be stored for direct dialing.
Each user will get an unique local number for the particular contact. When the user dials the unique local number, the Jajah server compares this number with the data available in the server database to generate the number that the person wants to call, so long as the calls are placed within the Jajah local access market.
Jajah will initially offer the local number facility in ten U.S. cities. It also will offer the feature in London, Berlin, Rome and Tel Aviv. The company plans to add more local numbers in the next few weeks.
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