Monday, June 25, 2012

Global Video Business Will Be More Fragmented in 2016

Granted, it often is tough to glean much of value from global and aggregate figures, for business prospects in any particular country. 


The global subscription video market, which has been shared between cable and satellite providers, will see a significant amount of share taken by telcos by 2016.


Video services revenue on a global basis was $261 billion in 2011 and is forecast to grow to $371 billion by 2016, Infonetics Research estimates. 


Globally, the top 20 subscription-TV revenue leaders accounted for 50 percent of the revenue, while the top 20 subscriber leaders represented just 30 percent of subscribers. 


In the U.S. market, satellite share has been relatively stable at about 32 percent to 33 percent, while telco market share is growing. 


Whether "telco" share continues to creep up, or is transformed, remains a question. Many observers long have anticipated that, one day, U.S. telcos would simply both U.S. providers. In essence, telco share could, in that scenario, rise to more than 40 percent of the U.S. market. 


Pay TV market share

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