ESPN could cost subscribers $20 monthly if cable operators break up programming bundles and offer smaller packages of networks, Liberty Media Chairman John Malone John Malone speculates.
That estimate illustrates the reasons why a la carte access to video networks would not necessarily be more affordable for video subscribers, compared to what they already pay, in every instance. If a typical viewer watches a dozen channels, each costing about $5 a la carte, monthly bills would still amount to $60, if no expensive sports programming were offered.
Add in ESPN and monthly bills climb to about $80. That would not necessarily represent a smaller sum than many subscribers now pay.
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