H3G, which uses the "3" brand, is the smallest of Italy’s four facilities-based carriers, with 9.5 million customers.
“As we have been predicting for some time, the European telecommunications market is set to enter a period of consolidation," says Yankee Group VP of Research Declan Lonergan.
Most of the existing players are under considerable financial pressure financial pressure. Many of the largest operators are carrying large levels of debt. So don't look for Telecom Italia to borrow money to finance the transaction.
European mobile operators are also seeing their revenues decline due to the combination of difficult economic circumstances, regulatory measures and cannibalization of traditional voice and messaging services by IP-based apps, Lonergan notes.
The issue is whether Italian communications regulators will allow the market to shrink from four national providers to just three.
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