Monday, August 5, 2013

75% Mobile Voice Adoption in 5 Years, Where Just 13% Have Electricity?

Telenor Mobile Communications of Norway and Ooredoo of Qatar, the two new mobile service providers in Myanmar, face the challenge of getting 75 percent adoption of mobile voice in five years, in a country where just 13 percent of homes have electricity

The challenges of getting to a high level of mobile use therefore will require more than the  building of the mobile networks. An infrastructure of retail sales and support has to be created as well.

That will include places people conveniently can recharge their devices and pay for additional usage, assuming a prepaid model is common.

Less than 10 percent of the country currently buy voice services using a mobile or fixed network.

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