Bing,Grows Share of U.S. Searches by 50 Percent

A year after the official relaunch of its search product under the "Bing" brand, Microsoft's share of U.S. searches has grown by 50 percent, according to data from comScore.

The firm estimates Microsoft's sites accounted for eight percent of U.S. searches in May 2009, but that the company grew its share to 12.1 percent of searches in May 2010. That represents a year-over-year growth rate of over 50 percent.

Over the same period, searches on Google and Yahoo properties dropped by 1.3 percentage points and 1.8 percentage points, respectively, with Ask and AOL sites also losing searches. Data for Google sites does not include searches on its video site YouTube.

With Bing, Microsoft Grows Share of U.S. Searches by 50 Percent - ClickZ

Bing Maps Augmented Reality Demo

I admit I use Google Chrome and Firefox more than I use Explorer and Bing. I use Google Maps; I don't use Bing Maps. But that doesn't mean Microsoft engineers are not working on new tweaks to provide more value for Bing and its related apps.