Saturday, May 9, 2009

Pull, Not Push, Obviously is the Way to Handle Mobile Marketing

No question about it: mobile marketing has to be "pull" rather than "push" oriented. Otherwise, it's pretty close to spam. But I think most people have got that figured out.

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It Will be Hard to Measure AI Impact on Knowledge Worker "Productivity"

There are over 100 million knowledge workers in the United States, and more than 1.25 billion knowledge workers globally, according to one A...