EE (Everything Everywhere) has launched an attack on BT prices for Internet access services, dropping all usage caps on its six home broadband packages, and setting an entry level plan price of £5 per month plus line rental.
Access speed packages start at 14 Mbps and feature additional tiers of 38 Mbps, up to 76 Mbps on fiber to cabinet lines. Calling prices also have been reduced.
The original 38 Mbps fiber-to-cabinet service with a 40 GB usage allowance has been upgraded to offer unlimited usage while remaining at £15 per month for new customers.
BT’s unlimited-usage price is £23/month, while Sky sells unlimited usage at £20/month, while TalkTalk’s price is £16.50/month.
Clearly, EE is hoping to disrupt the market by offering dramatically lower prices.
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