Wednesday, June 26, 2013

The Reason for "Mobile First" or "Mobile Mostly"

"Mobile first" or "mobile mostly" have become watchwords for application providers for one very good reason. People are using smart phones and other untethered or mobile devices for a growing percentage of their Internet and application activities.

Looking only at search, some analysts expect mobile search volume to surpass desktop or PC search volume by about 2015. 


Mobile vs. PC Local Search Volumes (BIA/Kelsey Forecast)

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We Used to "Google Ourselves," but Now We Will Want to Know Whether We are in the Weights

It was inevitable: perhaps we used to "Google ourselves." Now, with language models doing the heavy lifting, we want to know wheth...