Tuesday, May 1, 2018

Live Streaming Assumes New Importance

As big a provider as Netflix is in the video streaming market, its “on demand” format remains a minority of currently-offered services, which now emphasis “live” or “real time” streaming. A survey of some 300 executives in the streaming business found that 63 percent of services used live or streaming formats.

Sports content seems to drive much of the interest, though for some news content also drives interest in live or streaming content, according to the survey published by Akamai.

No comments:

AI Media Impact: More Bifurcation of High and Low; Automated and Scarce Human Content

As someone who worked for 40 years in ad-supported media , the realities of today’s business are brutal, and that was true before generative...