Showing posts with label email trends. Show all posts
Showing posts with label email trends. Show all posts

Thursday, January 27, 2011

Is the Era of Webmail Over?

Globally, total minutes spent on web-based email (not including PC web applications such as Outlook) was down two percent in November 2010 compared to November 2009, with time spent in the Asia-Pacific region showing even more dramatic decline dropping 10 percent, according to comScore.

Within the region, markets showed varying levels of engagement trends. The largest decline in time spent was seen in Malaysia (down 22 percent), India (down 19 percent) and South Korea (down 15 percent). Taiwan, Hong Kong and New Zealand on the other hand actually showed increases in overall minutes spent in the category.

Friday, November 16, 2007

Email Communication Declining in U.K. Market

Most people would guess that teenagers send more instant or text messages than emails. In the U.K., says ComScore, it is a quantifiable trend. As it turns out, people now are communicating more from within the context of their social networks than using portal-based email. That isn't yet true for business communications, of course.

But it stands to reason that personal use of email is for communication with friends and family. And if those people are part of a social network, one doesn't have to go outside the network to send messages. Some day soon, people will launch and receive voice, video and other communications from within the social network as well.

What Declining Industry Can Afford to Alienate Half its Customers?

Some people believe the new trend of major U.S. newspapers declining to make endorsements in presidential races is an abdication of their “p...