Monday, January 21, 2013

Phablets Could be Big for Developing Markets

The controversy about phablets (some think it is a momentary fad , others think it is something more, and will grow) could have some implications for broadband usage in many parts of the developing world, irrespective of what it could mean for consumers who want a smart phone with a bigger screen.

And that implication is that users who already have demonstrated huge appetite for mobile phones, and will soon want to use the Internet on a more convenient screen, might gravitate to phablet devices as a sort of “best of both worlds” approach to devices.

We’ll have to wait and see, but the emergence first of smart phones and now tablets has begun to make concrete the notion that in many markets, the most-popular computer people use will be a mobile device of some type. 


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