Tablet sales for the full year of 2012 were 267 percent higher compared to 2011. December 2012 alone saw more tablets sold in GfK’s tracked retail channels than notebook sales in the whole of the fourth quarter of 2012, according to researchers at GfK. So you might roughly say that tablets outsold notebooks roughly four to one.
Lower average selling prices might have helped. ASPs declined 23 percent year over year from 2011 to 2012, GfK says.
Tuesday, January 29, 2013
Tablets Outsell PCs 4:1 in 2012
Gary Kim has been a communications industry analyst and journalist for more than 30 years, covering the business impact of technology. These days he especially studies changing business models and strategies.He speaks frequently at conferences and spends quite a lot of time organizing conferences and content as well.
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